Real estate is synonymous with opportunity, and one of the most rewarding niches is brokering commercial deals.

As an agent, selling multifamily and mixed-use properties not only provides a sizable paycheck; it can also make a noticeable, positive community impact. However, breaking into the commercial world can seem intimidating. When Ali Choucri made the move from residential to commercial real estate, he received a range of advice from colleagues and industry experts. Through trial and error, he learned what was actually useful. Now, he has distilled his experience into a handful of efficient, effective strategies that anyone can follow.

These strategies have helped him sell hundreds of multifamily units over a short period of time. Following these simple steps can help you grow your business and create financial success, too. With a focus on keeping things practical, this guide gives you a blueprint for starting out in commercial real estate. The message here is ideal for agents looking to make the leap from residential to commercial, or hungry entrepreneurs eager to find their success in real estate.

From the Author

Thank you for choosing From Condos to Complexes. I hope this book helps you take your real estate business to the next level! The tips and strategies detailed here are proven, easy to implement, and shared only with the intention of helping you succeed. Like you, I'm in this business to grow, help others, and have a fulfilling career. As with any profession, the best way to stand out and become successful is to add value. The marketplace, regardless of the industry we're talking about, is smart. The level of reward that one can expect is in direct proportion to the amount of value one can add. In our case, the value we will add is bringing good deals to real estate investors. As the old Arabic saying goes, "You make money when you buy, not when you sell."

Much of this course focuses on deal sourcing. In my experience, finding good deals for investors is extremely valuable. All businesses function with the assumption that underlying all the effort, processes, and systems, is a good deal. A value proposition. By becoming a source of good deals, you become the point where a real estate investing business starts.

My goal is to add value wherever possible. The ideas and formulas that I outline in this course have worked for me, and I can promise you that, with the right approach and some patience, they can work for you, too.

About the Author

Ali Choucri is a real estate professional residing in Boston, Massachusetts. He focuses on multifamily investment properties, and has helped hundreds of landlords and investors win in real estate.