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Future Shock

By: Alvin Toffler
Narrated by: Peter Berkrot
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Summary

Future Shock is about the present. Future Shock is about what is happening today to people and groups who are overwhelmed by change. Change affects our products, communities, organizations - even our patterns of friendship and love.

Future Shock vividly describes the emerging global civilization: tomorrow's family life, the rise of new businesses, subcultures, lifestyles, and human relationships - all of them temporary.

Future Shock illuminates the world of tomorrow by exploding countless cliches about today.

Future Shock will intrigue, provoke, frighten, encourage, and, above all, change everyone who listens to it.

©1984 Alvin Toffler (P)2019 Blackstone Audio, Inc.
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Brilliant classic

Read this at college 30 years ago, I recently thought of giving it a listen to see how applicable the forecast was to today’s. Toffler had a remarkable insight of where society was going. He possibly was too optimistic on the elimination of pain, which is a very monetisable “commodity”, but pretty much else is now as per prediction. A stark warning on the self destructive nature of human kind.

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Incredible to hear Future Shock in 2019.

Alvin Toffler worked incredibly hard writing this book, years of research obviously went into it. So many things he got right, eg predicting the online superhighway, forums, new ways of working in the super industrial age that have been realised and some still just beginning. I only wish I read it myself 20 years ago, but at the same time, glad I waited until 2019 to hear Peter Berkrot narrate it fresh. His voice is very consistent and interesting. As I'm a Brit, it sounds like an American form of Received Pronunciation, very scholarly and upbeat as if it was 1970 and he was talking about the Future. (Like a British "Tomorrows World" special programme). It sounds like a true classic and I strongly recommend it to anyone curious to understand just what Future Shock really is.

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