How You Decide: The Science of Human Decision Making
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How You Decide: The Science of Human Decision Making
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Narrated by:
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Ryan Hamilton
About this listen
People have always been fascinated by how the mind works. Thousands of times each day, we are presented with choices that require decisions: from what to wear each day to where to live. Over millennia philosophers, theologians, and mathematicians have all weighed in on how we make decisions, and in recent centuries economists, psychologists, and sociologists have joined this investigation. Some of these past theories are essentially aspirational, describing decision making as it should be, not as it often is.
This course provides a different view. In How You Decide: The Science of Human Decision Making, Professor Ryan Hamilton, associate professor of marketing at Emory University's Goizueta Business School, uses research revealed via the scientific method to understand and explain human decision making. While his easygoing manner and anecdotes about surprising and bizarre choices will keep you enthralled, Professor Hamilton also shares what decision science has revealed through empirically tested theories that make falsifiable predictions and lead to testable hypotheses. Based on the outcomes of his own published experiments and those of his colleagues, Dr. Hamilton presents information that allows you to better understand the choices you face every day, the tools you can use to make the best decisions for your personal goals, and how to most effectively influence the decisions of others.
Throughout this course, you'll examine complex and seemingly simple decisions and see the factors that play into both. You'll understand the pitfalls of routines that have become such a part of life that they obscure the decision making process and learn how the memory of a song or joke heard years ago can have an effect on a decision being made today.
Dr. Hamilton emphasizes the complex nature of human beings and the many environmental, physical, and emotional aspects of life that can impact any specific decision at any given moment.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
©2016 The Teaching Company, LLC (P)2016 The Great CoursesListeners also enjoyed...
What listeners say about How You Decide: The Science of Human Decision Making
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- SteveN
- 27-07-22
Use this Reference point to your benefit!
This is one of the better Great Courses books and I have loved virtually all that I have listened to!
Such a great story, practical advice and steeped in science, this audiobok will exceed your decision making expectations to the point that you'll decide to listen to it again...just like I did!
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- LC
- 02-12-17
Clear and interesting
Very well structured and clear lectures that give an excellent overview of human decision making, how it works, and why it can so often be flawed.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Anonymous User
- 01-02-20
charming
R. Hamilton is so charming and easy to listen to. Amazing course as always, got much insight in decision making theories, thanks!
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Overall5 out of 5 stars
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Story5 out of 5 stars
- Outdoors Nerd
- 25-04-18
Best book ever
Quite seriously this is the most informative course full of actionable and relatable information. Worth 3 or 4 listens
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Overall5 out of 5 stars
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Story5 out of 5 stars
- Calum Nobles
- 01-12-16
Much less marketing than I expected
If you could sum up How You Decide: The Science of Human Decision Making in three words, what would they be?
Interesting, revealing, educational
What did you like best about this story?
I was concerned that this might be too marketing focused. It was not. It was a good in-depth coverage of a fascinating topic
What does Professor Ryan Hamilton bring to the story that you wouldn’t experience if you had only read the book?
He is a very good narrator ... kept things interesting and moving along
Was this a book you wanted to listen to all in one sitting?
No ... 20 odd lectures ... you could never take all that in. I might actually listen to it again in a few months
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6 people found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- PS
- 05-11-23
Fascinating
Paradoxes reveal mechanisms of human behaviour. I plan to relisten in the future. There is also pdf.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
- Mr. J. A. Ball
- 13-12-18
Fascinating and will be replaying this one
I wasn't sure how interesting or useful this course would be but it was both in bucket loads. If you want to have insights into decision making or the psychology of choosing if you prefer, this course has plenty of valuable insights. I found it well paced, simply structured and easy to follow.
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1 person found this helpful
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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- Amazon Customer
- 06-12-23
Very very good
This is very very good. Very interesting and informative, and easy to listen to.
I will revisit this again at some point, and look out for this author in other works.
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- Anonymous User
- 07-02-24
Fantastic and interesting
Highly scientific and humorous parts. very good reading and useful content. I highly recommend it to everyone.
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Overall3 out of 5 stars
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Performance3 out of 5 stars
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Story3 out of 5 stars
- Ras
- 10-02-18
interesting only you know nothing about the topic
This course has an enormous breadth but the coverage per each module is shallow. If you have read just a couple of prominent books about the topic, you can get bored of this course. I pushed really hard to finish the course as an audiobook as it does not have a good narrative and replete with talks on experiment procedures. It is boring to listen to details of each experiment unless you just want to hear stories of experiments one after another. Some basic points ( e.g. type 1 vs type 2) are excessively covered while other more sophisticated points (such as evolutionary psychology) are not explored well. It clearly targets a popular audience which may explain its former positive ratings. Overall, it was not a pleasing listening for me as I was expecting a deeper treatment of the subject.
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3 people found this helpful