Listen free for 30 days
Listen with offer
-
Maverick Marketer
- Time to Get Creative
- Narrated by: Barry Abrams
- Length: 13 hrs and 6 mins
Failed to add items
Add to basket failed.
Add to wishlist failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
£0.00 for first 30 days
Maverick Marketer
Buy Now for £18.99
No valid payment method on file.
We are sorry. We are not allowed to sell this product with the selected payment method
Listeners also enjoyed...
Summary
Maverick Marketer is the story of National Sailing Hall of Fame marketing guru, Bob Johnstone, who built the leading performance brands of J/Boats in sailboats and MJM Yachts in powerboats.
Critic reviews
“A rollicking tale of a life well-lived. Anyone who loves sailing or is interested in building a new business brand will find Bob Johnstone’s memoir fascinating and inspiring.” (Robert Simons, Baker Foundation Professor, Harvard Business School)
“Bob Johnstone’s book is complete and compelling, a [pause-resister], with uplifting, fascinating stories.” (Gary Jobson, National Sailing Hall of Fame)
"What a wonderful book, combining the personal with the professional. It’s both a history of competitive sailing and an inspirational guide to how following a passion can lead to major breakthroughs in a sport, a pastime and life.” (Nathaniel Philbrick, author of Mayflower and In the Heart of the Sea)