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Simplified Cybersecurity Sales for MSPs

The Secret Formula for Closing Cybersecurity Deals Without Feeling Slimy

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Simplified Cybersecurity Sales for MSPs

By: Jennifer Bleam
Narrated by: Jennifer Bleam
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About this listen

Selling was already challenging enough.

Most Managed Service Providers slog their way through sales because they know their services will bring value to their clients. But now that cybersecurity has become a mandatory concern for all businesses, the world of sales is even more uncertain.

What value does managed security bring when there’s no way to promise ROI? How do you convince small business owners to part with their hard-earned revenue when they don’t feel vulnerable to a cyberattack? What is the best way to mitigate your clients’ risk without feeling dishonest or using slimy sales tactics? And could someone please demystify sales and make it easy?

This book is the answer to all those questions and more. Forged in the steel of real-world MSP successes and failures, you’ll learn how to sell cybersecurity, simply and easily—even for the techiest tech in the industry.

©2022 MSP Sales Revolution LLC (P)2023 MSP Sales Revolution LLC Sales & Selling Security & Encryption Computer Security Hacking Business
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Profile Image for A.H

nice explanation of sales process for MSP

it has some good examples and word tracks which can be used - the book was worth the money and will give you info on how to fine tune your sales process

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