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Start with Why: End with How

By: Benjamin Chapin
Narrated by: Jay Prichard
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Summary

Are you a leader or a boss?

Leaders and bosses are two very different kinds of management styles. Leaders can make a statement about a task needing done and people will jump to volunteer while a boss will beg and plead their co-workers to get something accomplished. Leadership skills can be taught and acquired so you can lead your team efficiently.

Leadership = Profits

When you have excellent leadership in place at your company, profits are going to go up. Teams are made of people and when a leader can effectively lead, the results are amazing. Customers will be taken care of and clients will be signing contracts left and right when real leadership is in place over teams of employees. The reason for this is because of the trickle down affect. The excellent leadership causes the employees to be happy and content which in turn reaches the customers.

  • Start with why
  • Why what we do doesn't matter
  • Why people hate their jobs
  • Discovering why
  • End with how
  • How leaders inspire others
  • How to keep employees
  • How to give purpose to your employees

By the end of this book you are going to be ready to become a leader. Start down the road of leadership and building excellent customer relationships through employees today. You have the power to shape the future of your company and it starts with picking up your copy of this book!

©2014, 2015 Benjamin Chapin (P)2015 Benjamin Chapin
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