Do you have a great idea for a business but have no idea how to get it started? Are you a person that is driven to work hard to achieve their goals but needs help figuring out exactly what those goals are? Are you ready to really take the leap, roll up your sleeves, and follow your passion? If so, this book is for you!

Did you know that companies like MailChimp, EventBrite, and Tesla are some of the most influential tech startups on the internet? The Unicorn Club - the group of startups that are valued at one billion dollars or more - includes household names like Uber, AirB&B, Snapchat, Pinterest, and Dropbox. At one point these companies were all just an idea to a person who had the drive to learn the information to see their business succeed. And profitable companies can be beneficial even if you don’t have dreams of being a long-term CEO. Some startups (like WhatsApp which was purchased by Facebook in 2014 for 19 billion dollars) have potential profitability to established companies that may be interested in partnering with your company or even buying it out.

According to studies, more than one million startups are launched each year, yet somewhere between 70 and 90 percent of all startups fail. Without being properly prepared it’s easy to make serious mistakes such as trying to up-size too quickly, marketing the wrong way, marketing in the completely wrong market, having a poor budget, not putting customer service at the forefront, and poor team morale.

The good news is that you can prepare and succeed. There are good statistics, too! About a third of small businesses are started with less than 5,000 dollars of capital and about 40 pecent of small business endeavors are profitable in the long run. With careful planning, strategy guidance, and a willingness to persevere, you can absolutely make your business successful and profitable.

Get an in-depth introduction to the basics of starting a business starting with writing a business plan and building a basic structure and list of goals. Find tips about how to effectively research your potential market and plan business finances as well as information about the legalities surrounding your business (like registering a name and applying for licenses and permits.) Master the fundamentals of networking and gain the tools to be able to spot potential talented team members and build a cohesive powerhouse team.

Learn about creating a compelling website and a social media presence to build your customer base and basic skills for marketing effectively. You can craft long-lasting relationships with your customers by learning how to be client-accessible and being a true believer in your product or service. Explore techniques used by CEOs to turn negative set-backs into positive learning opportunities. You will also find information about free resources to help you build a thriving business. Everything you need to get started is here at your fingertips - are you ready to follow your passion? You can’t succeed until you try!