On this episode we build with Skip Lineberg!

Skip learned business, management and marketing at General Electric, during the Jack Welch heydays. He parlayed that experience into the founding of marketing communications firm, Maple Creative, where he led the firm as CEO and Chief Creative Officer from 2001 to 2010. He later served as Chief Innovation Officer at the law firm Spilman Thomas & Battle. Skip also worked at Frontier Communications, serving as solution developer and scrum master. He presently works for CAMC as its digital strategy manager.

Skip is an Honors Program graduate of West Virginia University (B.S. Industrial Engineering) where he studied with Dr. Jack Byrd (from episode 11), who remains his mentor to this day.

Skip is co-author of the book, “Effective Immediately – How to Fit In, Stand Out and Move Up at Your First Real Job.” Published by Random House in 2010, the book is in its third printing. He’s also the founder and host of the popular show “The Main Thing Podcast.” While podcasting is his passion, Skip’s purpose is teaching. He views every role and opportunity from the perspective of a coach.

He resides in Charleston, West Virginia with wife Lisa and two children.

The Main Thing Podcast - Hosted by Skip Lineberg

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Book Recommendations:

The Checklist Manifesto by Atul Gawande

Tribes by Seth Godin