The latest episode of the Axrem Insights podcast features a lively discussion from some of our Health care trade associations David Stockdale from the British Healthcare Trades Association (BHTA), Nikki from BREMA, and Helen from BIVDA. The conversation, hosted by Melanie Johnson and Sally Edgington, focuses on the theme of partnerships in the healthcare and MedTech sectors. Each guest shares their professional journey, highlighting their passion for improving patient care and the collaborative efforts within their respective organisations.

The podcast delves into the role of trade associations in amplifying the collective voice of the industry, advocating for better regulations, and addressing common challenges such as innovation, regulatory hurdles, and the evolving needs of the healthcare system. The guests emphasise the importance of collaboration, not only within their organisations but also across the industry, to ensure the best outcomes for patients. The episode concludes with a light-hearted discussion about superpowers, revealing the human side of these industry leaders while reinforcing the camaraderie among them.

AXREM
BHTA
BREMA
BIVDA

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In this episode of our Partnerships Podcast, Melanie and Sally sit down with Catherine Kirkpatrick, a seasoned professional in the ultrasound community. Catherine shares her journey and insights into the ultrasound field, detailing her multifaceted roles, including her work as a Consultant Sonographer at United Lincolnshire Hospitals and Development Officer at BMUS.

Key Topics Discussed:

• Catherine’s Background:
  Catherine talks about her extensive experience in the ultrasound world, wearing multiple hats, from being a consultant sonographer to her roles in BMUS, including being a former Honorary Treasurer and Council Member.
• Passion for Patient Care:
  Catherine delves into her passion for ensuring patient safety and enhancing the patient experience through her work. She emphasises the importance of advancing sonographer careers and maintaining high standards in the NHS.
• Challenges Facing BMUS:
  With the ongoing cost of living crisis, Catherine discusses the financial challenges BMUS faces, especially in providing valuable membership services and affordable educational events. Balancing quality and cost remains a key focus.
• Workforce Shortages:
  Catherine highlights the critical issue of workforce shortages in the ultrasound sector. She shares how BMUS, under the leadership of Dr. Pamela Parker, is working on strategies to address these challenges, including collaborations with NHSE, the Society and College of Radiographers, and other professional bodies.
• Looking Ahead to BMUS 2024:
  The upcoming BMUS Annual Scientific Meeting in December 2024 will focus on the theme of collaboration. Catherine previews the event, which will explore new techniques, AI advancements, and continued efforts to enhance standards in ultrasound.
• AI in Ultrasound:
  The conversation touches on the evolving role of AI in ultrasound practice. Catherine shares her thoughts on the benefits and challenges of AI, particularly the medico-legal implications and the importance of education around AI use in clinical settings.
• Quirky Question:
  If Catherine could hang out with any famous person, it would be a tie between Michelle Obama and Tracy Neville. She admires both women for their leadership and resilience, and she shares how she would love to learn from them in both personal and professional contexts.

Final Thoughts:

This episode offers an insightful glimpse into the world of ultrasound, the challenges faced by professionals in the field, and the role of organisations like BMUS in advancing the profession. Catherine’s dedication to patient care and her proactive approach to tackling industry challenges shine through in this engaging conversation.

Thanks for listening to this week's episode

To find out more about AXREM check out our website HERE
If you are interested in joining AXREM as a member CLICK HERE
To contact us CLICK HERE

And join us next time for more insights from industry.

In this insightful episode, Melanie Johnson and Sally Edgington welcome Dr. Katherine Halliday, President of the Royal College of Radiologists (RCR). Dr. Halliday shares her inspiring journey from paediatric radiology to becoming a leader in the field. She delves into the challenges and opportunities within the radiology sector, focusing on workforce issues, the integration of AI into healthcare, and the vital role of partnerships in driving quality service improvement.

Dr. Halliday also discusses her passion for the NHS, the future of radiology, and her hopes for continuing impactful work post-RCR presidency. Whether you're in healthcare or simply curious about the innovations shaping the medical field, this episode offers a deep dive into the world of radiology and the importance of collaborative efforts.

Key Topics Covered:

• Dr. Halliday's career journey and her transition into leadership roles
• The critical challenges facing radiology, including workforce shortages and the impact of technology
• The importance of partnerships in healthcare, particularly in quality service improvement
• Insights into the upcoming AI conference in 2025 and its significance for the future of healthcare
• The evolving role of radiologists as leaders and the need for continued innovation and adaptation

Thanks for listening to this week's episode

To find out more about AXREM check out our website HERE
If you are interested in joining AXREM as a member CLICK HERE
To contact us CLICK HERE

And join us next time for more insights from industry.