I’m so glad you’re here today because we’re going to talk about one of those tricky areas that every teacher entrepreneur knows all too well: marketing. Now, if you’re running your own school or program, you probably feel like you’re juggling a million things — teaching, lesson planning, communicating with parents, handling enrollments… and marketing can easily end up at the bottom of that list.

But imagine this: what if marketing didn’t have to be a constant, daily grind? What if you could plan it, schedule it, and actually free up more time to do what you love? Today, we’re going to talk about how to set up an email and social media strategy that’s sustainable, consistent, and low-stress, so you’re marketing your program regularly, even when life gets hectic. Let's get started!

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community

Dream Teacher Business Courses & Mastermind

I’m so excited you’re here today because we’re diving into a topic that a lot of new microschool and homeschooling business owners overlook—and that’s creating a free offer.

Now, I know what you’re thinking: “Wait, I’m just starting my business, and you’re telling me to give something away for free?!” Yes, yes I am! Stay with me here because by the end of this episode, you’ll see exactly why offering something for free is a game-changer for your enrollment plan. Plus, I’ll be breaking down the best free offers depending on what type of education model you're building—whether it’s a microschool, hybrid, tutoring business, or even courses and memberships.

Whether you're just starting out or you've been in the game for a while, having a free offer that gets people excited about what you do is key to setting your Enrollment Plan in motion. So, let’s break down why you need a free offer in your teacher business and how it can transform not only your business, but also how families, parents, or teachers see you.

Are you ready, let’s get started.

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community

Dream Teacher Business Courses & Mastermind

I know you are ready to make a real difference in education, and whether you’re just thinking about starting or you’re already on your way, I’ve got something really exciting for you today.

In this episode, I’m going to share with you the 5 key steps to build a successful microschool or homeschooling business. These are the steps that will take you from thinking about it to actually doing it—from dreaming to making it real!

Are you ready, let’s get started.

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community

Dream Teacher Business Courses & Mastermind

Today’s episode is all about something absolutely essential if you want to see your microschool grow and get those seats filled, but here’s the thing… so many educators overlook it when they’re just starting out. What am I talking about?

Your Marketing & Enrollment Plan. If you’re a teacher, then you probably got a degree in teaching, not marketing. But stick with me, because by the end of this episode, you're going to feel confident about getting your dream students enrolled and filling your program faster than you thought possible.

Let me ask you something… how would it feel to have a full roster of excited learners ready to start their journey with you on day one? Imagine walking into your beautifully prepared classroom, meeting all your new families, and knowing that you built this—this community, this vision, this dream. Sounds pretty great, right?

Well, here’s the secret: that’s not going to happen without a solid enrollment plan. Now, don't get me wrong—students can come to you without a plan in place, but it’ll be a lot harder, a lot slower, and you’ll miss out on tons of opportunities to connect with the right families.

In today’s episode, I’m going to walk you through why having an enrollment plan is an absolute game changer for your microschool or homeschooling business, and I’m going to break down the key pieces you’ll want to include in your plan to get families excited, onboarded, and fully enrolled—without the stress or guesswork.

Are you ready, let’s get started.

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community

Welcome to PART 5 of our Microschool & Homeschooling Business Startup Plan series. Over the next several weeks, we’ll be diving into the exact steps you need to take to start your very own dream teacher business.

Let's get into one of the most important steps to launching your dream microschool: creating an Offer Plan.

Now, I know ‘Offer Plan’ might sound a little business-y, and maybe even a bit overwhelming at first. But here’s the thing: having a solid Offer Plan from day one is like having a roadmap that leads families straight to your door. It’s the difference between hoping families will enroll and actually getting them excited to sign up for your program.

Imagine this: you’ve put together an amazing curriculum, your classroom space is ready, and you’re so passionate about helping kids learn… but when you try to explain what makes your microschool special, or how it’ll help solve the challenges families are facing, things feel a little unclear.

That’s where having no Offer Plan can leave you stuck. You’re offering something amazing, but without clarity, it’s like trying to navigate without a map. Families might love the idea of a microschool, but they’ll have questions, concerns, and hesitations if they don’t fully understand what you’re offering them.

On the flip side, when you do have an Offer Plan, you’re able to clearly communicate the value your microschool brings, how it directly addresses the needs of families, and exactly why it’s worth their investment. Not only does this give families confidence, but it also helps you feel confident because you know exactly what you’re offering and why it matters.

So today, we’re diving into the top 5 strategies you need to create a strong Offer Plan that will get families excited and ready to enroll.

Are you ready, let’s get started.

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community

Welcome to PART 4 of our Microschool & Homeschooling Business Startup Plan series. Over the next several weeks, we’ll be diving into the exact steps you need to take to start your very own dream teacher business.

I’m so excited to have you here today because we’re diving into one of my absolute favorite topics—branding and design!

Now, I know what you’re thinking. "Why is design such a big deal for a school?" Well, let me tell you—it’s HUGE. When you start your own microschool, you’re creating something completely new, something that didn’t exist before you brought your vision to life.

And just like with any new creation, how it looks and how it feels will shape how people perceive it. Your design plan is about making sure your school doesn’t just work well, but also looks and feels cohesive, inviting, and professional.

So in this episode, we’re going to chat about some key elements you’ll need in your design plan when you’re just getting started. This isn’t about creating something fancy or spending a ton of money—it’s about being intentional with your choices so that your school really stands out in your community.

Are you ready, let’s get started.

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community

Welcome to PART 3 of our Microschool & Homeschooling Business Startup Plan series. Over the next several weeks, we’ll be diving into the exact steps you need to take to start your very own dream teacher business.

But in today's episode, we’re going to hit on one of those topics that might not sound super fun—but trust me, it’s absolutely essential to your success: your legal plan. Now, I know the word “legal” can sound intimidating (and maybe even a little boring), but I promise we’re going to break it down in a way that’s simple, straightforward, and even a little bit empowering. Yes, I said empowering!

So here’s the thing: when you’re starting a microschool, there’s a lot of freedom. You get to create the school of your dreams, where kids learn at their own pace, follow their passions, and grow in ways traditional school just doesn’t allow. But to make all that happen, you need to be sure you’re doing everything legally. The last thing you want is to be a few months in, have this amazing community of learners, and then suddenly get hit with a legal roadblock you didn’t see coming.

In this episode, I’m going to share the most important legal requirements you need to think about when starting your microschool. Whether you’re running a full-time microschool, a homeschool hybrid, or even just a few days a week of classes, there are some legal hoops you’ve got to jump through. Don’t worry—I’m going to walk you through it all. By the end of this episode, you’ll know exactly what to put in your legal plan so you can start your school with confidence.

Are you ready, let’s get started.

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community

Welcome to PART 2 of our Microschool & Homeschooling Business Startup Plan series. Over the next several weeks, we’ll be diving into the exact steps you need to take to start your very own dream teacher business.

Today’s episode is all about finding the perfect location for your school. If you’ve been stressed or overwhelmed trying to figure out where to set up your microschool or homeschool business, you’re definitely not alone.

I hear from so many educators who feel stuck at this point. You might be wondering, “Do I use my home? Do I rent a space? What’s legal, what’s affordable?” These are BIG questions, and not having clear answers can make you feel like you’re spinning your wheels.

But here’s the good news: having a solid Location Plan in place can help take all that stress away and give you a clear path forward. It’s like going from foggy, uncertain thinking to a crystal-clear plan of action.

In today’s episode, I’m going to break down the Top 3 essential things that should be on your Location Plan to get you started on the right foot. And we’ll also talk about why having a detailed plan is so important—not just for your peace of mind, but for the success of your business long-term.

Are you ready, let’s get started.

Links Mentioned in the Episode:

Free Checklist: The 6 Step Startup Plan Checklist

Microschool & Homeschooling Business Dreamers FREE Facebook Community