Why should you have a personal website?

A personal website is essential for building your brand authority. It’s a great place to be able to showcase your expertise and adds credibility to your professional profile. It can improve your discoverability and allows you to promote your services, such as speaking, separately to your business’ website.

Anyone who wants to be more visible and book more media or speaking gigs should definitely have a personal website! Tune into this episode for a whistle-stop tour of why personal websites are SO important.

I’m chatting through why I think it’s important to have a personal website. I share how to use it to promote yourself for speaking gigs and talking you through my own personal website to give you some inspiration on what you could include on yours. I also share some tips on SEO and discoverability, as well as the basics on how to get started on building your very own personal website.

So, let's get stuck in…

References:

038: Speaker Kit Essentials

032: Strategies for SEO Success with Andrew Armitage

My website: https://www.sophiemilliken.co.uk/

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Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie

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This podcast is brought to you by Moja.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

Want to know what it takes to become a podcasting pro?

Teresa Heath-Wareing has got all the tips and tricks you need to up your podcast game. Teresa is the host of the Your Dream Business Podcast and has interviewed the likes of Denise Duffield Thomas, Amy Porterfield, Pat Flynn, Michael Hyatt, Jasmine Star, Stu McLaren, Mike Stelzner and Dean Graziosi. So, she knows a thing or two about what it takes to get your podcast heard!

Teresa is an online business, marketing & mindset strategic coach who works with business owners from across the world, helping them to build a business and life they love. Her online membership and her innovative Dream Business Growth Path enable overwhelmed business owners to balance their lives while building a business they love. Teresa is also an international best-selling author, award-winning speaker and TEDx speaker.

In this episode, we chat about how Teresa’s podcast has grown and changed since she started, what to consider when pitching for podcasts and how she found herself on a plane to America to invite her first (very big) podcast guests onto the show.

This episode is a must-listen for anyone looking to take their podcast to the next level.

So, let's get stuck in…

Connect with Teresa:

Instagram: https://www.instagram.com/teresa_heathwareing?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==

Podcast: https://teresaheathwareing.com/dream-business-podcast/

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Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie

...

This podcast is brought to you by Moja.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

Where does the time go?!

Beyond the Bio is one year old (albeit a little belated...) and I’m here to celebrate.

You may have heard some teasers in previous Beyond the Bio episodes, but my new book, From Unknown to Unforgettable: How to build a personal brand that goes beyond the bio, is now available to buy.

As this week is launch week, I’m talking about all things Beyond the Bio, what the podcast has brought to me over the past year and how it has influenced my new book. I’m sharing what you can expect from the book and discussing why buying it will help YOU go from unknown to unforgettable.

For the first week only, you can buy the book for only 99p: https://www.amazon.co.uk/dp/B0DCQ6K5F1/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=&sr=

It’s been an awesome year of Beyond the Bio and I can’t wait to see where the show will take us in the future.

So, let's get stuck in…

This podcast is brought to you by Moja.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

…

Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie

What is the secret to growing your LinkedIn presence?

I’ve invited LinkedIn genius Lea Turner to chat about how she grew exponentially on LinkedIn and turned it into her business. Lea joined LinkedIn in October 2019 with no prior knowledge of the platform, but her humorous, relatable, and uplifting posts quickly drove countless leads to her original small transcription business, and over 10,000 followers in her direction.

She has gone on to grow a massive network of more than 170,000 people and three years ago started a LinkedIn training business which hit six figures within the first ten months. She now focuses her time on teaching others how to build their personal brands and attract inbound leads on LinkedIn with her lively corporate workshops, and digital resources.

Lea also runs a business membership community with over 500 members globally, providing expert masterclasses from a variety of accomplished professionals, supporting new and established business owners with a range of essential skills to grow their companies.

We discuss what Lea did to grow her following, the benefits of LinkedIn premium, what top voice badges really mean and much more.

So, let's get stuck in…

This podcast is brought to you by Moja.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

…

Connect with Lea:

https://www.linkedin.com/in/lea-turner/

Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie

Get Sophie’s new book: https://www.amazon.co.uk/dp/B0DCQ6K5F1/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=&sr=

How do you get recognised and shortlisted for some of the most prestigious business awards?

In this episode, I invited COO of Moja, Rachael Cook, to the podcast to discuss all things awards. When it comes to writing awards, Rachael is our guru; she knows exactly what it takes to write an awesome application.

Rachael helps our clients by writing award applications, and she’s seen many of them win some of the most prestigious in their industries. Being recognised by awards is a great way to establish yourself as an authoritative voice in your industry, so this episode is a must-listen for anyone wanting to get themselves shortlisted!

We discuss how to spot scammy awards, what to include in your application, why awards are brilliant for your personal and professional brand as well as how to share your awards successes.

So, let's get stuck in…

This podcast is brought to you by Moja.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

…

Connect with Rachael:

https://www.linkedin.com/in/rachaelcook-moja/

Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie

My new book: https://www.amazon.co.uk/dp/B0DCQ6K5F1/ref=tmm_aud_swatch_0?_encoding=UTF8&qid=&sr=

How do you build and maintain networks nationwide?

In this episode, I’m chatting about how to build networks in cities and places beyond your own. Inspired by a recent conversation with my friend and previous guest, Jo Feeley, I’m sharing my top tips and strategies for creating and maintaining networks far from home.

While much of this involves networking and attending the right events, I go into the details on how to form lasting friendships with reliable and wonderful people. You'll learn everything you need to know about expanding your network nationwide.

So, let's get stuck in…

This podcast is brought to you by Moja.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

…

Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie

How can you boost your book reviews and get it in front of more people?

With the launch of my new book coming very soon, I invited Robin Waite on the show to talk about how he did some amazing things to make his books stand out and get in front of the eyes of the right audience.

Robin is the Founder of Fearless Business where he puts his two decades of experience to work, providing business coaching to coaches, consultants and freelancers worldwide helping them to productise their service, articulate their value and confidently charge more.

Robin is also a regular speaker at various business events and the bestselling author of several books, including Online Business Startup, Marketing Machine and his most recent popular release, Take Your Shot.

After seeing how amazingly well his books have done, I was eager to chat to him about how he published his books, what he did for the launch and how he became a bestseller, as well as exploring how he got the crazy numbers of over 1200 reviews for his books. Robin shares his biggest tips on how to share your book with the right audience, so this is a must-listen for anyone thinking about, or in the process of, publishing a book.

So, let's get stuck in…

This podcast is brought to you by Moja. Interested in publishing your own book? Moja Publishing can bring your idea to life.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

…

Connect with Robin:

LinkedIn: https://www.linkedin.com/in/robinmwaite/

Free book: https://fearless.biz/tys/

Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie

Why should we invest in our personal brand?

The perfect guest to join me in talking about this is profit strategist, Jo Simpson. Since setting up her business consultancy and accounts practice in 2002, she has helped hundreds of entrepreneurs create and scale their businesses.

Jo’s passion is to support ambitious entrepreneurs in building businesses that are profitable while living a life they love. As an accredited Profit First Professional and multiple business owner, she has taken all of her knowledge and expertise to create a range of courses, a membership, and a bespoke mastermind, which launched into the online world in 2016 as the Financial Growth Academy.

Jo’s mission is simple: she wants to help thousands of entrepreneurs overcome their fear of finance and become the most profitable version they can be.

We’ll cover all the details on why it is so important to invest in your branding early on and all the way through your entrepreneurial journey, how to make yourself stand out and be distinctive and how you can invest in your professional profile even on a tight budget.

So, let's get stuck in…

This podcast is brought to you by Moja.

Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.

See how your profile is currently performing: https://mym-btb.scoreapp.com/

…

Connect with Jo:

Instagram: https://www.instagram.com/financialgrowthacademyuk/?hl=en

Connect with Sophie:

LinkedIn: www.linkedin.com/in/sophie-milliken

Instagram: www.instagram.com/moja_sophie/

X/Twitter: www.twitter.com/Moja_Sophie