Chatter that Matters

By: Tony Chapman
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  • Summary

  • Chatter That Matters is where stories of human possibility and positivity come to life. Each week, I share an inspirational journey of someone who has overcome obstacles, chased their dreams, and changed their world—and ours—for the better. You’ll recognize some of my guests: Olympians, Nobel Peace Prize nominees, Emmy, Grammy, Oscar winners, Bestselling Authors, and world-renowned Thought Leaders. Others may be new to you, but their stories and insights are as impactful. I hope these conversations inspire you, spark ideas, and even provide lessons to help you get to where you need, want, and deserve to go. I believe the world needs more positivity and possibility.
    2019 Tony Chapman
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Economics Relationships Social Sciences
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Episodes
  • Jill Nykoliation - Leave Room for Magic

    Jill Nykoliation - Leave Room for Magic
    Jan 9 2025
    This episode will inspire, enlighten and educate. I sit down with Jill Nykoliation, a visionary leader in marketing and branding. Jill shares her journey from learning about branding at the family dinner table to becoming a trailblazer. She discusses her time at Queen's University, her rapid ascent at Kraft, and her bold decision to venture into advertising. Jill's 'Tall Grass' philosophy, which she developed through her experiences, encourages embracing the unknown and pushing boundaries. It's about not being afraid to stand out, even if it means being the tallest in the field. She candidly recounts her experiences navigating male-dominated environments and the challenges of starting her agency, Juniper Park. Jill's 'Refounding' philosophy is about reinventing oneself, especially in the face of struggle. It's a powerful concept that can help those struggling to find their footing. Her insights on masculinity and femininity alone will make your visit worthwhile, but that isn't enough - Ienough—I bet many who listen will stage your version of Jill's Pirate Huddle. Jill is a wonderful storyteller, teacher, healer, and human being. If her journey moves you as much as it did me, I urge you to share it with others and to leave room for magic. Here are five key takeaways from Jill Nykoliation's inspiring journey: 1. Embrace the Tall Grass: 2. Trust Your Inner Voice: 3. Create Your Own Identity: 4. Go Where You're Wanted: 5. Leverage Curiosity as a Strength:
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    36 mins
  • Jennifer Laidlaw - What the world needs now

    Jennifer Laidlaw - What the world needs now
    Jan 2 2025

    I begin my first show of the new year sharing my belief in the cosmic choreography of life, where meeting the right people at the right time is influenced by timing, fate, and intention. I then introduce Jennifer Laidlaw, a transformative figure who has made significant impacts on individuals and the world she connects with.

    Jennifer's journey from a farm upbringing to becoming a champion with horses could carry an entire story. However, what I admire most is that Jennifer is a positive catalyst for change, and her gift extends from individual lives to touch many.

    As we begin 2025, Jennifer offers some powerful words of wisdom. She emphasizes the importance of rest, curiosity, and a powerful state of mind in achieving success and overcoming challenges. Jennifer also shares her health struggles and the lessons they taught her about listening to herself and others.

    Happy New Year, everyone. Thank you for listening, subscribing, and sharing Chatter that Matters. I also want to give RBC the biggest hugs for making this podcast and our focus on positivity and possibility....possible.

    Key Takeaways:

    1. Cosmic Choreography: Life's timing, fate, and intention are crucial in meeting the right people and opportunities.
    2. Clear Intentions: Sincere and clear intentions can attract positive people and opportunities.
    3. Jennifer Laidlaw's Journey: From farm life to horse champion and transformative figure, Jennifer's story is about growth and impact.
    4. Importance of Rest and Curiosity: Rest and curiosity are essential for achieving success and overcoming resistance.
    5. Powerful State of Mind: A strong mindset is crucial for personal and professional growth.
    6. Listening to Oneself and Others: Personal health challenges can teach valuable lessons about self-awareness and empathy.
    7. Supporting Innovative Thinkers: It's essential to support those who think outside the box.
    8. Pursuing Passions: Focusing on what excites and inspires us can lead to significant changes.
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    29 mins
  • Tony Chapman - Dicks, Clicks and What Mattered

    Tony Chapman - Dicks, Clicks and What Mattered
    Dec 30 2024

    In this special edition of Chatter That Matters, which airs today on radio and across my podcast platform, I explore the key branding and societal trends of 2024. I emphasize the importance of authenticity, understanding your audience, and adaptability.

    I highlight successful campaigns like the Paris 2024 Olympics, which captivated audiences through unfiltered athlete stories, and Taylor Swift’s Eras Tour, which underscored the power of compelling narratives. On the other hand, I analyze notable missteps, such as ELF polarizing diversity campaign, 'What a Dick,' to illustrate how brands must balance boldness with sensitivity and maintain transparency during crises.

    I also explore artificial intelligence's transformative impact, encouraging you to embrace its potential while being mindful of its risks. Shifting focus to Canada, I address our challenges as a nation, calling for greater voter literacy, fiscal responsibility, and an education system that prepares future generations for an AI-driven world.

    Reflecting on the lessons of 2024, I urge Canadians to work together to overcome these challenges and create a brighter future.

    Thank you for listening. Thank you to everyone at RBC and our collective belief in sharing stories of positivity and possibility.

    Happy New Year. Here's to 2025.

    Key Takeaways:

    1. Branding Success Stories
      1. Paris 2024 Olympics: Celebrated for exceptional consumer engagement and compelling human stories.
      2. Taylor Swift's Eras Tour
    2. Branding Failures:
      • ELF Beauty: Controversial campaign that backfired.
      • Bumble: Misfired billboard campaign.
      • Ticketmaster: Suffered a significant data breach.
      • Jaguar: Faced issues with its rebranding efforts.
      • Kamala Harris: Unsuccessful presidential campaign.
    3. Impact of AI:
      • Rapid advancements in AI technology.
      • Potential to disrupt various industries and job markets.
      • Importance of adapting and leveraging AI capabilities.
    4. Challenges in Canada:
      • Need for increased voter literacy.
      • Importance of financial accountability.
      • Advocacy for educational reforms to prepare future generations.
    5. Call to Action: Encourages a more informed and engaged electorate to ensure a better future for Canada.
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    39 mins

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