Kris welcomes the dynamic mother-daughter duo of Patricia and Megan Williams. As members of the Child Care Success Academy's Empire track, Patricia and Megan share their inspiring journey of joyful entrepreneurship and the profound impact they are making — not just in the United States, but globally. Patricia and Megan talk about the challenges they overcame to grow their successful child care business, American Care Academy, including strategies for boosting enrollment, improving cash flow, and cultivating a positive, community-driven culture. They also shine a light on Patricia's doctoral work and the launch of her nonprofit, She Empowerment Global, which is empowering women entrepreneurs in Ghana.

Key Takeaways:

[4:39] Kris heads back to Cleveland, excited to visit family and friends, including a fellow yogi and Child Care Success Academy member!

[10:06] More about American Care Academy and Patricia’s journey into child care after being laid off from a corporate job.

[11:22] Megan’s involvement from a young age.

[15:12] Challenges the business faced with enrollment and cash flow, and how they implemented systems and processes to turn it around, including phone skills training, a new website, and CRM systems.

[19:35] Implementing the discipline and accountability that you’re expecting from your team, while also maintaining a culture of joy and fun.

[26:31] The high school component of their second location.

[30:01] Patricia’s pursuit of a PhD and the launch of her nonprofit, She Empowerment Global, to empower women entrepreneurs in Ghana.

[34:01] Strategies for balancing their work and personal relationship as a mother-daughter team, including setting boundaries and finding joy outside of the business.

[41:44] Bringing the historical component into their story.

[43:05] What’s next for Patricia and Megan?

[46:02] Precious Jewels Mentorship Program.

Quotes:

• “There is a transaction taking place, but it’s not a transactional relationship. The whole purpose is for us to empower children through our learning programs, and that starts with us all being on board and having our own light to give out.” — Megan [26:31]

• “We mean it does take a village. We are there to be that village, quite literally.” — Patricia [28:45]

• “A ChildCare Rockstar is someone dedicated to enhancing the quality of early childhood education with all of their might and joy.” — Megan [47:30]

Sponsored By:

ChildCare Education Institute (CCEI)

Use code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal

American Care Academy

American Care Academy on FB

Kris welcomes Tasha Santistevan, the Executive Director at Child Time Inc. and a coach for the Child Care Success Academy. Tasha shares her journey from a high school summer job in childcare to her current leadership roles. She discusses her passion for empowering directors and leaders in the childcare industry, offering insights on conflict resolution, collaborative leadership, and the importance of work-life balance. Tasha provides a unique perspective both as an active executive director and coach on the challenges and rewards of leadership in early childhood education, emphasizing the value of continuous learning, servant leadership, and creating a positive workplace culture.

Key Takeaways:

[5:57] Tasha introduces herself and her background in early childhood education.

[10:29] The transition from being a manager to becoming a leader and director, and what she loves about the role.

[12:28] The distinction between manager and leader.

[13:58] Tasha’s personal life and balancing multiple roles.

[14:25] More about Tasha’s very busy family life!

[18:07] Strategies for staying organized and maintaining work-life balance.

[21:51] The importance of not taking on others’ problems as your own.

[23:37] Approaches to resolving conflicts between team members.

[25:59] Conflict can just be a better opportunity for us to be better and learn from one another.

[29:56] The evolution of leadership styles and the importance of empathy.

[30:42] Tapping into confident empathy.

[31:45] The need for servant leadership in the current workforce.

[32:20] Tasha’s definition of a childcare rockstar.

[34:13] The importance of bringing fun back into childcare after the pandemic.

[35:00] Tasha’s goals and aspirations for the future.

[38:11] Life is short — buy the Cadillac!

[42:01] The value of continuous learning and personal development in leadership.

Quotes:

• “Once you find that sweet spot of being a leader, that job becomes exponentially more rewarding and less challenging.” — Tasha [11:04]

• “Conflict is really if we stop looking at it as like this bad thing, that it’s an argument, but looking at it we just have different desires and drives and this.” — Tasha [24:37]

• “I believe we just don’t fully understand in the industry, the stress that directors feel and what they go through. So I love being a coach because I love to provide that safe space where they can come to us.” — Tasha [27:54]

• “That tribe aspect is everything in this business, and it's not something that is easy to find.” — Tasha [28:15]

• “I can be a great support to somebody, but I cannot let their problems be my problems.” — Tasha [29:45]

• “It’s perfect that we’re evolving within the leadership industry into this mode because this is what’s going to save this industry.” — Tasha [32:17]

• “As a rock star, you are somebody that empowers your team to reach their full potential.” — Tasha [32:53]

• “We have to have fun because fun is what’s going to get us through the hard times.” — Tasha [32:58]

• “This is childcare guys! If it’s not fun, what are we doing?” — Kris [35:08]

• “Just commit to learning how to be a good leader. Because if you do that, everything else falls into place.” — Tasha [39:10]

Sponsored By:

ChildCare Education Institute (CCEI)

Use code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal

Child Time Inc.

Jon Gordon

Maxwell Leadership

Hal Elrod

Seth Godin

Kris welcomes the awesome Ashley Blackmon, owner and founder of A Perfect Start Learning Center in Huntsville, Alabama. Ashley shares her remarkable journey from humble beginnings to running a thriving, nationally accredited childcare center with plans for expansion. She discusses how she’s built a program focused on empowerment, growth, and helping families rise. Ashley opens up about overcoming significant challenges including a major health scare, and how she’s transformed herself from a childcare provider to a true CEO through mindset shifts and finding her tribe. Her story is one of resilience, passion for serving children and families, and the power of continual personal and professional growth.

Key Takeaways:

[4:55] Make sure you are following Kris on IG!

[5:57] Ashley joins from Huntsville, Alabama and gives an overview of A Perfect Start Learning Center and its current stats and accreditation.

[9:27] Ashley’s approach to empowering parents through a Parent Academy program.

[12:16] Don’t forget to celebrate your wins before moving on to the next goal!

[12:44] How Ashley has built strong relationships and retention with families and staff.

[13:17] Parent prep at their Academy.

[17:52] The culture at the Academy and how Ashley has grown as a leader.

[19:02] Losing her corporate job and being encouraged by her aunt to open a childcare center.

[29:03] More about Ashley’s home and personal life.

[30:26] Ashley has fostered 14 children, including twins.

[33:48] Upcoming second location and expansion plans.

[40:27] Realizing that you can’t please everyone and letting go of negative team members.

[48:03] The health crisis that led to a major mindset shift for Ashley.

[51:44] How joining the Childcare Success Academy transformed Ashley’s perspective and business.

Quotes:

• “I think just overall, naturally, I have an urge to really be my best self. So I try to hire others who don’t mind putting their best foot forward to always achieve all the crazy things that I come up with in my head.” — Ashley [8:50]

• “I think one of the biggest things is empowerment and growth… We not only empower the children with our high-quality educational care, but we do the same thing with the parents.” — Ashley [12:44]

• “It’s an us thing. It’s like, we’re raising this kid together.” — Ashley [14:40]

• “I’m going to be providing high-quality education, right, I need you to know what this education can get you. I don’t want to be a bit basic in every sense of the word.” — Ashley [29:00]

• “I want for the women and children that have access to me that look like me, I want them to be able to look at me and see other things as possible.” — Ashley [29:14]

• “No matter how much you pour positivity, growth, and support, you’re not going to satisfy everybody.” — Ashley [40:27]

• “Now I’m a CEO. That’s the mindset. And I think the tools that you’ve given me to be able to see my program as a business have been critical to my development.” — Ashley [52:44]

• “I’m creating generational wealth for my families, and hopefully for their children. I am a bridge to all kinds of different people.” — Ashley [53:56]

Sponsored By:

ChildCare Education Institute (CCEI)

Use code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal

A Perfect Start Learning Center

It’s an extremely valuable and informative episode, as Kris welcomes Militza Mezquita, Senior Advisor with Save the Children. Save the Children is the primary organization in the United States, helping childcare centers with emergency preparedness, resources, and funding for over 100 years. Militza shares a wealth of knowledge about funding and what you can do to come back stronger after an emergency event, even if you are a for-profit business. She talks about the importance of embedding emergency preparedness into business plans, the Gulf Coast Resilience Network, and the process of accessing funding after a disaster. Militza also emphasizes the critical need for mental health support for both teachers and children following emergencies.

Key Takeaways:

[7:44] Militza talks about Save the Children’s background, mission, and history.

[9:11] Explanation of Save the Children’s support methods including remote assistance and fundraising.

[13:56] What is the Gulf Coast Resilience Network?

[20:40] The importance of prioritizing teachers’ mental health after disasters.

[21:02] How Save the Children gets their funding.

[23:35] Advocating and staying in touch with legislators.

[24:19] The importance of prioritizing the mental health of teachers and providers.

[28:45] Tips for relocating childcare facilities after a disaster, including the FEMA-SBA application strategy.

[32:15] All of Save the Children’s training and materials are free for childcare providers.

Quotes:

• “We teach our childcare folks that emergency preparedness is embedded in your business plan, it’s got to be in there.” — Militza [11:01]

• “If parents can’t have stable and high-quality childcare, they’re not going to work and our economy will collapse. And then when you finally paint that picture, you can see the light bulb go off.” — Kris [23:21]

• “We’ve done the mental health work, we’ve done the hard part and we’re really proud of that. And we’ve seen a lot of good come out of those training sessions and getting teachers and families ready to go back into centers.” — Militza [27:22]

• “We really saw a lot of good results in building our teachers’ resiliency and our children’s resiliency. We know that when our teachers are ready and calm, then our children will be ready and calm. And then together, they can facilitate advantageous learning and quality learning.” — Militza [27:15]

Sponsored By:

ChildCare Education Institute (CCEI)

Use code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal

Save the Children

Kris rolls out the pink carpet for Latrice Galloway, one of the most inspirational, dynamic, and business-savvy women in the early learning industry today. She talks about The Childcare Chic blog, The Childcare Clique community, and her upcoming Born to Teach conference at which Kris will be speaking. Latrice drops some golden wisdom on the two things every ECE professional must know. She also gives some great tips on avoiding common industry missteps, the value of using coaches, and having the right mindset and leadership.

Key Takeaways:

[3:17] Kris recaps her four-day Mastermind Retreat!

[9:44] Latrice joins and talks about working with her sister and The Childcare Chic.

[11:30] Latrice’s first employee was her mom, who is now retired as a super-grandma.

[16:28] Before Latrice started changing lives with children, she used to change lives with felons, using her degree in criminal justice.

[20:40] How Latrice set herself apart.

[22:37] How Latrice has grown as a leader.

[24:09] Latrice’s leadership style.

[27:18] Tips on having hard conversations with staff.

[29:19] Latrice’s two key pieces of advice for ECE.

[33:18] The mindset mistakes Latrice most often sees in the industry.

[35:18] Growth and trends in ECE and what’s next for Latrice.

[40:16] Latrice defines a Childcare Rockstar.

[41:14] Catch Kris at the Born to Teach conference!

Quotes:

● “My staff brag about me as their leader. That makes you feel like, Okay, I’m doing something.” — Latrice [25:35]

● “Fast forward to today, I’m a person that you can follow, but I’m going to get in there with you.” — Latrice [24:09]

● “Yes, you have to create those boundaries, but I can still treat them well. We can still laugh, but at the end of the day, they know that I am still their leader and they still have a job to do.” — Latrice [24:49]

● “Invest in your team. If you don’t have a team to help you enforce those policies, they go out the window.” — Latrice [29:30]

● “The trend is: go to the conference. Invest in yourself. Hire the coach. I think that’s great because people are investing their knowledge so they can go back and grow these programs and offer amazing services to their families and students.” — Latrice [39:47]

● “It costs too much to have a coach, but do you know how much you’re going to lose trying to do this on your own?” — Latrice [40:28]

Sponsored By:

ChildCare Education Institute (CCEI)

Use code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: use code CDARenewal22 to get $100 off your renewal

The ChildCare Chic

The Childcare Clique

Born to Teach Conference

From 120% staff turnover annually to just 14% in seven months? It may sound like a dream scenario, but for Kris’s guests this week, it’s reality. Kris welcomes Crystal and Ricardo Romero from the New Mexico Early Learning Academy, currently serving three amazing locations. They share some game-changing tips on hiring the right people, onboarding, and staff retention. Crystal and Ricardo talk about working as a couple and how it helps their overall mission and keeps them both energized and focused, their approach to expansion, and the extra perks they offer to keep their staff satisfied personally and professionally. Get ready to be inspired!

Key Takeaways:

[8:49] Crystal and Ricardo talk about their school, New Mexico Early Learning Academy, currently with 3 locations.

[11:05] Their different journeys into early childhood education.

[14:23] Yes, Crystal and Ricardo spend almost every moment together, and they love it!

[15:12] They share about their blended family and how their work and personal lives are fully blended.

[16:24] How Crystal and Ricardo love spending their free time (together, of course) and being intentional about breaks.

[19:31] Fun fact: if you need some cool shoe inspiration, check out Crystal’s renovated home office! It’s now a sneaker closet.

[21:53] Crediting the Academy for success.

[25:40] Remembering the basics of fostering authentic and meaningful relationships.

[27:01] Crystal and Ricardo get into the specifics of hiring and making onboarding engaging and less intimidating.

[31:14] More about how they reduced turnover from 120% to 14% in seven months.

[32:47] Getting intentional about lowering the turnover rate.

[34:24] Realizing the give and take of making staff happy and still meeting their goals while working on the overall mission and vision.

[41:09] Overcoming any struggles as a husband and wife team.

[43:08] The other businesses that keep Crystal and Ricardo busy.

[47:27] Their approach to expansion.

Quotes:

• “I would say we spend about 90%, maybe more, of our time together. And honestly, it works really, really well.” — Crystal [14:39]

• “I think for us, we thrive off each other and the energy that we have to be able to make decisions and bounce stuff off each other has been really one of the key indicators on why we’ve been so successful.” — Crystal [14:52]

• “We lay it out there of what our expectations are, and communicate that clearly with each other.” — Crystal [15:24]

• “I tell Ricardo every day, there’s absolutely no way we could have accomplished where we’re at today if we didn’t have each other. What we have as a couple makes us dynamic in our business and our personal life.” — Crystal [15:43]

• “Intentional goals make for incredible outcomes, so we made sure that every goal we set in place is trackable and attainable.” — Ricardo [32:37]

• “I think as owners, we get caught in that mindset of this is my program, this is my school, these are our rules. But not realizing that at the end of the day, we need these people, and there's a lot of give and take that has to happen.” — Crystal [34:24]

Sponsored By:

ChildCare Education Institute (CCEI)

Use the code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal.

New Mexico Early Learning Academy

Ben Newman

What are the two keys to retaining more families in your program? And do you think that those two keys also apply to retaining staff? This week, Scott Whitaker, aka the “Membership Boy Wonder,” is here to answer those questions. Scott is the membership consultant at the Child Care Success Academy, and he has some great tips on how to set yourself apart in your community, how to compete with the increasing competition in today’s world, and how to do it in a way that’s fun for teachers, kids, and parents.

Key Takeaways:

[3:48] Kris recaps her beautiful trip to the jungles of Ecuador.

[5:01] More about The Pachamama Alliance.

[10:19] Scott’s wife Kelly was a teacher, and they have been married for almost 29 years.

[17:43] What are some keys to improving family retention or customer retention?

[20:14] What are the results that the parents are looking for?

[25:36] Creating a unique value proposition for schools to stand out and become the “provider of choice” in their community.

[30:20] Retaining staff and clients through relationship-building and reward systems.

[34:11] That which gets rewarded gets repeated.

[36:26] You want your staff to believe in your value proposition.

[42:46] Identifying target clients and your avatar through a state of abundance.

[51:24] Allow the members of the Academy to help you and thrive in the community!

Quotes:

• “That’s really my goal, to make them the most impactful inside their niche so that they can help those businesses that are truly looking to grow and serve.” — Scott [9:38]

• “I can’t think of any better journey than taking an owner and helping them move from growing into a place of freedom into a place of an empire.” — Scott [16:34]

• “Retention is all about relationships and results.” — Scott [18:16]

• “As we look at this retention model, we have to look at it as a relationship and results with the child and relationship and results with the parents, and it’s got to be an equal focus there.” — Scott [19:00]

• “My first challenge to anybody and everybody considering identifying who their avatar is is to come from a place of abundance.” — Scott [42:47]

Sponsored By:

ChildCare Education Institute (CCEI)

Use the code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal.

podcast@childcaresuccess.com

Pachamama Alliance

OnlineJobs.Ph

The story this week starts with pizza, so you know it’s going to be a good one! Kris welcomes Rick and Nancy Kodama from Kid’s World Learning Center. Rick and Nancy are a husband-and-wife team based near Houston, Texas. They share some great tips on having a business together as a married couple for over three decades. They chat with Kris about their journey from owning Domino’s Pizza franchises to transitioning into early childhood education and give perspective on how having four sons affected their overall managing style and work-life balance. They also talk about how joining the Childcare Success Academy impacted Nancy’s leadership growth and confidence in running their school.

Key Takeaways:

[3:42] Kris set herself a goal of visiting all seven continents and speaks a bit about her Amazonian adventures.

[6:35] Rick and Nancy join from Texas.

[8:00] Kid’s World started in 2012 and now has a capacity of 262. They have nine classrooms.

[9:12] Rick and Nancy share more about their four sons and family background.

[15:03] How they went from a Domino’s Pizza franchise to Kid’s World, and lessons learned along the way.

[20:01] Remembering that you’re in a relationship business, and true connections matter.

[23:09] Fun fact! Talk about a large family — Rick has over 150 relatives in California.

[25:38] Leading without micromanaging.

[26:37] What The Child Care Success Academy has taught them about leadership.

[32:14] Communication, respect, and overcoming challenges as partners.

[44:18] The “other” Nancy at Domino’s that inspired our Nancy.

[46:18] What’s next for this husband-and-wife duo?

Quotes:

• “Our vision for our school is to serve more children in our community.” — Nancy [8:32]

• “With five locations, it was just not enough to sustain a supervisor. So it's either grow, or go.” — Nancy [16:06]

• “When people ask me how I spend 12 hours at the childcare, I say that’s nothing. Working 6‒6:30 pm is nothing.” — Nancy [19:32]

• “It’s not a transactional business. It’s a transformation business.” — Kris [20:36]

• “We’re not just watching your babies here, we’re teaching them. When I say we’re teaching curriculum, and all the things that I’m saying that we’re going to deliver, I make sure that my staff is going to do that. That’s what is important to me.” — Nancy [48:02]

Sponsored By:

ChildCare Education Institute (CCEI)

Use the code CCSC5 to claim a free course!

Mentioned in This Episode:

Kris Murray

The Child Care Success Company

The Child Care Success Academy

The Child Care Success Summit

Grow Your Center

Childcare Education Institute: Use code CDARenewal22 to get $100 off your renewal.

podcast@childcaresuccess.com

Kid’s World Learning Center