DEALER TALK

By: Herb Anderson
  • Summary

  • The podcast that is designed to bring today's insights to automotive retail professionals from the people who are LIVING it day in and day out! Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
    Herb Anderson
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Episodes
  • Optimizing Dealership Performance: Leveraging KPIs for Effective Advertising
    Apr 1 2024

    Welcome to the Dealer Talk Podcast, where we dive deep into strategies for optimizing your dealership's performance. In today's episode, we'll discuss the crucial role of Key Performance Indicators (KPIs) in guiding your advertising efforts and driving success in your dealership's partnerships with vendors.



    It's essential to inspect what you expect! To effectively track progress and make informed decisions, it's crucial to align your KPIs with the actual value exchange between your dealership and vendors. Without this alignment, pulling the right levers to drive advertising success becomes nearly impossible.



    We'll explore the importance of selecting the right KPIs that accurately reflect the dynamics of your dealership's relationships with vendors. These metrics serve as your compass, guiding your advertising strategies toward optimal outcomes.

    Discover how to leverage your chosen KPIs to take actionable steps in refining your advertising approach. By monitoring and analyzing these metrics, you empower your dealership to make data-driven decisions that yield tangible results.


    Interested in accessing the sheets we use to track KPIs effectively? Reach out to us directly at 702.526.0900 to learn more about our approach and gain access to valuable resources.


    Whether you're seeking the right vendor mix or eager to explore innovative solutions, we're here to help. Get in touch to discover new opportunities at no charge or take advantage of exclusive volume discounts.


    Be among the first dealers to pilot our groundbreaking software, #VinOracle! Visit our website at vinoracle.io to sign up today and revolutionize your dealership's operations.


    Thank you for tuning in to this episode of the Dealer Talk Podcast. Remember, by aligning your KPIs with the true value exchange between your dealership and vendors, you can unlock the full potential of your advertising efforts. Stay tuned for more insights and strategies to optimize your dealership's performance!

    --- Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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    19 mins
  • My Vendor Strategy for 2024
    Mar 29 2024
    If you want to leverage my own personal vendor and advertising strategy for 2024 to help you sell more cars, then tune-in to this episode to learn how I would set up your digital advertising and what vendor partners I would choose in the process. If you want to take advantage of my volume discount and FREE trials for any of the vendors discussed in this episode call / text (prefered) me directly at 702.526.0900 Learn more about our services here: https://dealertalk.io Do you want to join a FREE trial to learn about our VinOracle product? Then visit us today here: https://vinoracle.io/ --- Support this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
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    40 mins

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