• How to Build & Scale a Profitable Interior Design Business [Replay]
    Mar 12 2025

    Darla discusses essential financial strategies for interior design businesses with guest Michelle Cooper. The conversation covers topics such as determining a healthy profit margin, managing business scaling, and maintaining profitability. Michelle shares insights on pricing strategies, time tracking, and the importance of understanding financial statements for business success.

    Michelle Cooper guides entrepreneurs through their financial mazes, enabling them to embrace their numbers with confidence. Her experience also includes more than 20 years of working in business strategic growth & 20 years of working with taxes, financial strategy & analysis in high-pressure, fast-moving environments. On a mission to help women live their rich lives, Michelle specializes in refining both the practical, spiritual & energetic aspects of money, ensuring businesses thrive.

    ***

    📲CONNECT with Michelle:

    Website: https://michellebcooper.com/

    Facebook: https://www.facebook.com/michellebcooper

    Instagram: https://instagram.com/michellebcooper

    Linkedin: https://www.linkedin.com/in/michellebcooper/

    📲CONNECT with Darla:

    Instagram: https://www.instagram.com/thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/

    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971

    "Evolved Enterprise: An Illustrated Guide to Re-Think, Re-Imagine and Re-Invent Your Business to Deliver Meaningful Impact & Even Greater Profits" by Yanik Silver

    🏠FOLLOW Wingnut Social:

    Website: http://www.wingnutsocial.com

    Facebook: https://www.facebook.com/WingnutSocial/

    Twitter: https://twitter.com/wingnutsocial

    Instagram: https://www.instagram.com/wingnutsocial/

    Wingnut Webinars: https://wingnutsocial.com/webinar

    🎧SUBSCRIBE to The Wingnut Social Podcast:

    Apple Podcasts: https://apple.co/3RJzmtK

    Google Podcasts: https://bit.ly/designedongooglepodcasts

    TuneIn: https://bit.ly/designedontunein

    YouTube: https://bit.ly/designedonyoutube

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    31 mins
  • The Power of Podcasting for Interior Designers
    Mar 5 2025

    This week, Darla and Mischa Zvegintzov discuss the importance of podcast guesting for service providers, particularly in the interior design industry. Mischa emphasizes the value of reaching target audiences through podcasts, building thought leadership, and leveraging SEO benefits. The discussion also covers practical tips for finding relevant podcasts, crafting effective pitches, and maximizing the impact of podcast appearances. Mischa shares insights on how to effectively pitch for podcast guest appearances, emphasizing the importance of simplicity and clarity in communication.

    Mischa is a seasoned sales expert who once retired to teach yoga and be a stay-at-home dad. Now, as Chief Influence Officer of The Influence Army and host of the top 1.5% podcast the Table Rush Talk Show, he helps heart centered entrepreneurs amplify their message and build influence without costly advertising. Are you ready to go on an Influence Tour?

    ***

    📲CONNECT with MISCHA:

    Website: https://www.influencetour.com/adventure

    Facebook: https://www.facebook.com/MrMischa

    LinkedIn: https://www.linkedin.com/in/mischaz/

    Podcast Email Finder: podcastemailfinder.com

    📲CONNECT with Darla:

    Instagram: https://www.instagram.com/thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/

    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971

    🏠FOLLOW Wingnut Social:

    Website: http://www.wingnutsocial.com

    Facebook: https://www.facebook.com/WingnutSocial/

    Twitter: https://twitter.com/wingnutsocial

    Instagram: https://www.instagram.com/wingnutsocial/

    Wingnut Webinars: https://wingnutsocial.com/webinar

    🎧SUBSCRIBE to The Wingnut Social Podcast:

    Apple Podcasts: https://apple.co/3RJzmtK

    Google Podcasts: https://bit.ly/designedongooglepodcasts

    YouTube: https://bit.ly/designedonyoutube

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    34 mins
  • Strategies for Selling Your Interior Design Firm
    Feb 26 2025

    In this episode, Darla and guest Brad Farris dive into the intricacies of preparing to sell your interior design business. They discuss the importance of growth, sustainable operations, and strategic planning—whether you’re considering a sale or simply optimizing your business for retirement. Brad shares his insights on transitioning from daily service delivery, on strategies to enhance business value through increased revenue, profitability, and recurring revenue streams, and on the critical role of establishing early relationships with potential buyers.

    Brad is known for helping agency and expert firm owners grow through the $1M — 2M barrier to become thriving $3M — $5M agencies. For over twenty years, Brad has worked alongside agency owners to help them sharpen their focus, raise their prices, and hire better people so that their firms can scale. In his work with hundreds of agency owners, he’s learned that success is driven less by what you do than who you decide to be, and the biggest hurdle to your agency’s growth is between your ears.

    ***

    📲CONNECT with Brad:

    Website: https://anchoradvisors.com

    LinkedIn: https://www.linkedin.com/in/bradfarris/

    YouTube: https://www.youtube.com/channel/UChJmRfuqE5P5iVi_AZcZy3g

    📲CONNECT with Darla:

    Instagram: https://www.instagram.com/thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/

    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971

    🏠FOLLOW Wingnut Social:

    Website: http://www.wingnutsocial.com

    Facebook: https://www.facebook.com/WingnutSocial/

    Twitter: https://twitter.com/wingnutsocial

    Instagram: https://www.instagram.com/wingnutsocial/

    Wingnut Webinars: https://wingnutsocial.com/webinar

    🎧SUBSCRIBE to The Wingnut Social Podcast:

    Apple Podcasts: https://apple.co/3RJzmtK

    Google Podcasts: https://bit.ly/designedongooglepodcasts

    YouTube: https://bit.ly/designedonyoutube

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    35 mins
  • How to Maintain Your Own Company as a Sole Entrepreneur [REPLAY]
    Feb 19 2025

    Are you thinking about starting your own company, or have you already started one but are struggling to stay afloat? Today's guest, Lindsie Davis of Blueberry Jones Design, has lots of tips on how to develop reliable systems to take control of your business. We discuss time blocking, how to avoid scope creep, and how to price out your services. Stay tuned!

    Blueberry Jones Design is a Texas-based interiors firm founded by Principal Designer Lindsie Davis, specializing in high-end full-service residential design. Lindsie is known for creating eclectic, playful homes that push creative boundaries and enhance her client's unique lifestyles. Her background in art influences her bold approach to the colors, patterns, and textiles that distinguish a Blueberry Jones home.

    ***

    📲CONNECT with Lindsie:

    Website: https://www.blueberryjones.com/

    Instagram: https://www.instagram.com/blueberryjonesdesign/

    📲CONNECT with Darla:

    Instagram: https://www.instagram.com/thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/

    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971

    Programa: https://programa.design

    Sandra Funk's "The Interior Design Standard": https://interiordesignstandard.com

    "Greenlights" by Matthew McConaughey

    🏠FOLLOW Wingnut Social:

    Website: http://www.wingnutsocial.com

    Facebook: https://www.facebook.com/WingnutSocial/

    Twitter: https://twitter.com/wingnutsocial

    Instagram: https://www.instagram.com/wingnutsocial/

    Wingnut Webinars: https://wingnutsocial.com/webinar

    🎧SUBSCRIBE to The Wingnut Social Podcast:

    Apple Podcasts: https://apple.co/3RJzmtK

    Google Podcasts: https://bit.ly/designedongooglepodcasts

    TuneIn: https://bit.ly/designedontunein

    YouTube: https://bit.ly/designedonyoutube

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    30 mins
  • Designing for Small Spaces and Navigating the Tiny House Market
    Feb 12 2025

    Darla sits down with Sarah Bronstein to explore the fascinating world of tiny homes, discussing personal experiences, real estate insights, and the unique challenges of designing for small spaces. They delve into the appeal of tiny living, the potential for investment in tiny house communities, and the differences between commercial and residential tiny home design. The discussion highlights the importance of understanding client needs and the evolving landscape of tiny home living, particularly in areas like Asheville, North Carolina. Sarah discusses her dual passion for real estate and interior design, particularly in the context of tiny homes. She emphasizes the importance of understanding client needs, navigating property considerations, and the significance of due diligence in property buying.

    About Sarah: Hi! I’m Sarah and I live in a vintage travel trailer with my pup Albus. I am an interior designer, realtor, and host of the Nomadic Spaces podcast. My expertise is in vacation rental and tiny home design. After years as lead designer for a prominent vacation rental company I realized the corporate culture no longer aligned with who I was as a designer or as a person… so in 2020 I started Sukkha Interior Design and now I work with amazing clients creating beautiful spaces all over the country.

    ***

    📲CONNECT with Sarah:

    Website: https://www.sukkhainteriordesign.com

    Instagram: https://www.instagram.com/sukkhainteriordesign/

    Facebook: https://www.facebook.com/sukkhainteriordesign

    📲CONNECT with Darla:

    Instagram: https://www.instagram.com/thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/

    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971

    🏠FOLLOW Wingnut Social:

    Website: http://www.wingnutsocial.com

    Facebook: https://www.facebook.com/WingnutSocial/

    X: https://twitter.com/wingnutsocial

    Instagram: https://www.instagram.com/wingnutsocial/

    Wingnut Webinars: https://wingnutsocial.com/webinar

    🎧SUBSCRIBE to The Wingnut Social Podcast:

    Apple Podcasts: https://apple.co/3RJzmtK

    Google Podcasts: https://bit.ly/designedongooglepodcasts

    YouTube: https://bit.ly/designedonyoutube

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    46 mins
  • Creating Balance in your Business Model
    Feb 5 2025

    Melanie Zaelich shares her journey starting from a career in advertising to becoming a successful interior designer. She discusses her business model focused on consultations, the importance of work-life balance, and how she caters to her target demographic. Melanie emphasizes the simplicity of her consultation services and the personal motivation behind her career shift, highlighting the fulfillment she finds in helping clients love their homes.

    Melanie Zaelich is an award-winning interior designer and the only consult-based, à la carte business model in Minneapolis, MN. Known for her down-to-earth approach, creativity, and ability to make design fun and accessible, Melanie has enriched over 2,000 homes since founding Happy Place Interiors in 2016. Her accolades include regional and national design awards, such as the "Top 10 Redesigner of the Year" and "Minnesota's Best" Interior Design Firm.

    ***

    📲CONNECT with Melanie:

    Website: https://www.happyplaceinteriors.com

    Instagram: https://www.instagram.com/happy.place.interiors/

    Facebook: https://www.facebook.com/happyplaceinteriorsmn

    Melanie’s Course: "The Designer's Blueprint: Mastering A Consult-Driven Interior Design Business"

    Discount Code Just For You: HELLYES10

    📲CONNECT with Darla:

    Instagram: https://www.instagram.com/thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/

    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971

    🏠FOLLOW Wingnut Social:

    Website: http://www.wingnutsocial.com

    Facebook: https://www.facebook.com/WingnutSocial/

    X: https://twitter.com/wingnutsocial

    Instagram: https://www.instagram.com/wingnutsocial/

    Wingnut Webinars: https://wingnutsocial.com/webinar

    🎧SUBSCRIBE to The Wingnut Social Podcast:

    Apple Podcasts: https://apple.co/3RJzmtK

    Google Podcasts: https://bit.ly/designedongooglepodcasts

    YouTube: https://bit.ly/designedonyoutube

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    37 mins
  • Finding Community and Mentorship in the Interior Design Business
    Jan 29 2025

    Julianne Hendrickson returns to discuss her significant growth in the interior design industry and the launch of her mentoring group for aspiring designers. She shares insights on the importance of collaboration, community building, and the value of mentorship in fostering professional development. Julianne also outlines her future goals for expanding her mentoring efforts online and emphasizes the importance of being authentic in business. The discussion highlights the journey of growth, the challenges faced, and the strategies that have led to her success.

    Julianne Hendrickson is the principal owner of Hendrickson Interiors. Julianne lives in Tampa, FL with her two children and husband. She loves to travel, read, nap, and have a spa day.

    ***

    📲CONNECT with Julianne:

    Website: https://www.hendricksoninteriors.com

    Instagram: https://www.instagram.com/hendricksoninteriors

    📲CONNECT with Darla:

    Instagram: https://www.instagram.com/thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy is LIVE: https://wingnutsocial.com/wingnut-academy/

    "The 6 Keys to Success on Instagram" (Free Webinar): https://wingnutsocial.ewebinar.com/webinar/free-webinar-the-6-keys-to-success-on-instagram-9971

    🏠FOLLOW Wingnut Social:

    Website: http://www.wingnutsocial.com

    Facebook: https://www.facebook.com/WingnutSocial/

    X: https://twitter.com/wingnutsocial

    Instagram: https://www.instagram.com/wingnutsocial/

    Wingnut Webinars: https://wingnutsocial.com/webinar

    🎧SUBSCRIBE to The Wingnut Social Podcast:

    Apple Podcasts: https://apple.co/3RJzmtK

    Google Podcasts: https://bit.ly/designedongooglepodcasts

    YouTube: https://bit.ly/designedonyoutube

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    30 mins
  • Know Your Worth: Paying Yourself as a Business Owner
    Jan 22 2025

    Darla and Danielle Hayden dive into one of the most important (and tricky) parts of running a business: paying yourself. They discuss the challenges business owners face when it comes to managing money, shifting their mindset around finances, and figuring out how to move money from the business to their personal accounts. They also break down IRS rules (don’t be scared!) and explain why understanding your financial health is a game-changer. From S-Corps and LLCs to consistent paychecks and smart investments, stay tuned for tips on navigating your worth, keeping your business growing, and handling the ups and downs of entrepreneurship like a pro.

    Danielle Hayden is the Co-Founder and CEO of Kickstart Accounting, Inc. a bookkeeping and accounting firm that is on a mission to coach six figure (+ beyond) female entrepreneurs so they can better understand their numbers through bookkeeping, financial analysis, and support so they can grow profitable, sustainable and enjoyable businesses.

    ***

    📲CONNECT with Danielle:

    Website: Kickstart Accounting, Inc.

    Instagram: @kickstartaccounting

    LinkedIn: Danielle Hayden

    Podcast: Business by the Books

    Free Gift: Financial Success Starter Kit

    📲CONNECT with Darla: Instagram: @thedarlapowell

    📚Resources & People Mentioned:

    Wingnut Academy: Learn More

    Free Webinar: The 6 Keys to Success on Instagram

    "Built to Sell: Creating a Business That Can Thrive Without You" by John Warrillow

    🏠FOLLOW Wingnut Social: Website: Wingnut Social Facebook: @WingnutSocial X: @wingnutsocial Instagram: @wingnutsocial Wingnut Webinars: Join Here

    🎧SUBSCRIBE to The Wingnut Social Podcast: Apple Podcasts: Listen Here Google Podcasts: Listen Here YouTube: Watch Here

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    41 mins