The untold stories behind the products you’re obsessed with and the bold risk-takers who made them go viral. How did Birkenstocks go from a German cobbler’s passion project 250 years ago to a starring role in the Barbie movie? Who created that bottle of Sriracha permanently living in your fridge? Did you know the Air Jordans were initially banned by the NBA, or that Super Mario became the best-selling video game character ever thanks to a strategy called “The Infinite Game?” On Wondery’s new weekly podcast The Best Idea Yet, Nick Martell and Jack Crivici-Kramer (hosts of the award-winning daily pop-business podcast, The Best One Yet aka TBOY) have identified the most viral products of all time and reveal their untold origin stories — plus the bold risk-takers who brought them to life. From the Happy Meal to Levi’s 501 jeans, come for the products you’re obsessed with, stay for the business insights that’ll make you the most interesting person at your next brunch.

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Don’t Panic but... it’s our final episode! We dusted off an old recording of Tony and the very funny, very talented Chris Gethard. In this finale, Chris and Tony try not to panic about… SURVIVING PRISON. What would you do? Keep to yourself? Link up with a prison gang? Try to write your manifesto in solitary confinement? We’ll hear what Chris thinks he’d do if he was spending the next 10 years in a supermax, hear what “experts” say to do, and discover Chris actually has a personal connection to this scenario due to participating in “Scared Straight” as a teenager in New Jersey!

Listen to Don't Panic on the Wondery App or wherever you get your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/dont-panic/ now.

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BLECH! This week, the very funny Christine Nangle joins Tony as they try not to PANIC about… BEING POISONED! Tony is crafting Christine mocktails in her new kitchen when he accidentally adds the wrong ingredient: poison! What would you do? Call Poison Control? Vomit? Give a ghost a blowjob? We’ll find out what Christine thinks she’d do, hear what experts say to do, and discover that even if someone is choking on poison it’s still a good time to bring up if they are good or bad at oral sex.

Listen to Don't Panic on the Wondery App or wherever you get your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/dont-panic/ now.

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HELP! This week, the very funny Julie Klausner joins Tony as they try not to PANIC about… SKYDIVING WITH A FAULTY PARACHUTE! Julie and Tony jump off a plane to “keep things interesting” when Julie’s parachute fails to open! What would you do? Pull the emergency chute? Try to find a soft place to land? Come to terms that you’ll be a human pancake soon? We’ll hear how Julie thinks she’d survive this panic inducing scenario, hear what experts say to do, and who knows, maybe Alec Baldwin will visit the podcast!

Listen to Don't Panic on the Wondery App or wherever you get your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/dont-panic/ now.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The walls are caving in! This week, Carl Tart joins Tony as they try not to PANIC about… BEING STUCK IN A CAVE. Carl and Tony are repelling down a giant sinkhole when they fall in with no way out. What would you do? Try to climb the wall? Look for food? Immediately have a heart attack and give up? We’ll hear what Carl thinks he’d do in this cavernous scenario, hear what the experts say to do, and discover there’s nothing better to take the edge off at the end of a hard day than baking – and eating – a homemade key lime pie. Yum!

Listen to Don't Panic on the Wondery App or wherever you get your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/dont-panic/ now.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The ground is shaking! This week, Emmy Blotnick joins Tony as they try not to PANIC about… SURVIVING AN EARTHQUAKE. Emmy and Tony are enjoying a day at the mall when suddenly – the Earth starts quaking! What would you do? Run? Hide in a doorway? Worry about the inevitable societal collapse that is to come? We’ll hear what Emmy thinks she’d do in this seismic scenario, hear what experts say to do, and discover the most important person to keep alive if you’re at the mall when an earthquake happens is the dude serving drinks at Orange Julius.

Listen to Don't Panic on the Wondery App or wherever you get your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/dont-panic/ now.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

HELP! This week, the very funny Neil Casey joins Tony as they try not to PANIC about… A COMPLETE SOCIETAL COLLAPSE. This one’s a doozy! Neil and Tony take a stroll around their neighborhood when the city’s power generators malfunction, F-16 fighter planes fly overhead, and every news station claims ‘America has fallen’. What would you do? Hole up at home? Buy survival gear? Start a militia? We’ll hear what Neil thinks he’d do if confronted with this dystopian reality, hear what experts say to do, and discover that Tony is actually pretty happy about all this ‘society collapsing business’ because at least he can smoke cigarettes again.

Listen to Don't Panic on the Wondery App or wherever you get your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/dont-panic/ now.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.