• E-Commerce and Email Marketing with Melanie Balke

  • Aug 11 2020
  • Length: 25 mins
  • Podcast

E-Commerce and Email Marketing with Melanie Balke

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  • Summary

  • On this week’s show Max interviews expert e-commerce and email marketing freelancer, Melanie Balke covering topics such as:

    E-Commerce in the time of COVID-19,

    Which industries in E-Commerce are doing better than others,

    Changes to essential verticals,

    How e-commerce companies are reacting to COVID-19,

    Long term brand building opportunities,

    How to utilize trends for your company,

    Cost-per-clicks (CPCs) for e-commerce on the advertising side,

    Email marketing campaigns to convert new customers,

    Preferred ESPs
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