• Ep 13: Stop marketing in the dark: An analytics overview

  • Jan 1 2025
  • Length: 36 mins
  • Podcast

Ep 13: Stop marketing in the dark: An analytics overview

  • Summary

  • Lisa and Simon discuss key metrics such as website traffic, conversion rates, and user engagement, emphasizing the need for businesses to understand their data to make informed decisions. The conversation also covers various tools available for analytics, the integration of different marketing channels, and the significance of identifying trends to derive actionable insights from data.

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