• From Salon to Solo - Jess's journey to passion and peace

  • Sep 16 2024
  • Length: 1 hr and 14 mins
  • Podcast

From Salon to Solo - Jess's journey to passion and peace

  • Summary

  • In this episode of Inner Sanctum we're joined by the beautiful Jess, the creator of Honey and Muse in Sydney. Jess, took us through her journey in the industry and her decision to go from Salon to Solo. From taking over an established salon at age 21 to rebranding it into Honey and Muse.

    Jess has been bold and strategic with the changes she's made and her passion and love for her craft is clear. She's faced significant obstacles head on. Including a major price adjustment, overcoming retail aversion, the impacts of COVID-19. As well as recovering from neck surgery!

    She's taken it all in her stride and is thriving. We highlight the importance of appropriate pricing, retail strategies, mentorship. As well as the role of social media in client attraction. You're going to love this episode.

    00:00 Episode Summary
    02:19 Introducing Jess from Honey and Muse
    04:45 Jess's Journey: From Salon Purchase to Rebranding
    11:21 Navigating COVID-19 Challenges and Downsizing
    17:20 The Impact of Rebranding and Relocation
    30:29 Adjusting Pricing and Services Post-COVID
    39:24 Navigating Pricing and Client Expectations
    40:34 Understanding Financial Goals and Pricing Strategies
    42:52 The Importance of Retail in Salon Business
    45:00 Building Client Trust and Loyalty
    54:01 Social Media Strategies for Salon Owners
    58:00 Overcoming Business Challenges and Personal Growth
    01:09:22 Conclusion and Final Thoughts


    https://www.salonrising.com/

    Find out more and watch out for updates on socials @ -

    https://www.instagram.com/salonrising_/

    We also have a very special offer for all Salon Rising listeners! If you'd love to join the Kevin Murphy family for the first time, or if you are a Kevin Murphy OG, click the link below and jump on these amazing offers.

    https://ozdare.com/salonrising

    And a huge thank you to our podcast sponsors:

    https://ozdare.com/

    https://kevinmurphy.com.au/au/en/km/

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