• How This Former Construction Worker Scaled To $24M+ In eCom (With Sasha Karabut)

  • Mar 4 2025
  • Length: 1 hr and 6 mins
  • Podcast

How This Former Construction Worker Scaled To $24M+ In eCom (With Sasha Karabut)

  • Summary

  • From construction worker to eCommerce leader, Sasha Karabut built multiple seven-figure companies and scaled one venture beyond $24 million in sales.

    His proven blueprint is now helping his clients start and scale their own eCommerce brands - transforming passionate entrepreneurs into successful eCommerce business owners.

    In this episode of Two Blokes One Business, Sasha joins your hosts Adam Powell & Harvey Rivers to discuss the exact framework helping his clients scale from zero to million-dollar months - sometimes in as little as 12 months.

    You’ll also discover:

    ✅Why product passion is overrated - and what ACTUALLY drives success

    ✅The science-backed approach to scaling to $100K monthly revenue and beyond

    ✅How complexity kills most e-commerce businesses (and the power of radical simplicity)

    ✅Why consumer sophistication has increased and what that means for new brands

    ✅The truth about work-life balance and what it really takes to build something substantial

    Tune in to hear battle-tested insights for anyone serious about building a profitable e-commerce brand.

    The best part?

    This ISN’T just for ecommerce business owners.

    Because whether you're in e-commerce or not - this conversation provides the strategic clarity and tactical insights needed to thrive in today's competitive landscape.

    Key moments:

    00:02:00 e-commerce journey
    00:03:30 Consumer sophistication since 2019
    00:06:00 Zero to million-dollar months in 12 months
    00:07:00 Speed of execution vs knowledge
    00:12:40 Why e-commerce is science
    00:16:50 From $700K to $80K: a huge crash
    00:22:00 Balance in business
    00:29:30 The only success hack
    00:44:20 How pain fuels success
    00:55:30 1K to 100K monthly
    00:58:20 The shiny object trap
    01:02:00 Big goals

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    👉Connect With Sasha Karabut & eCom Capital👈

    Linkedin:
    https://www.linkedin.com/company/ecomcapital
    https://www.linkedin.com/in/sashakarabut/

    Instagram:
    https://www.instagram.com/sasha_karabut/
    https://www.instagram.com/ecom_capital/

    Website:
    https://www.ecomcapital.com/about

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    👉Connect with us

    https://www.instagram.com/twoblokesonebusiness
    https://www.linkedin.com/company/two-blokes-one-business-podcast

    -

    Adam Powell & Harvey Rivers are the founders of the specialist recruitment agency, Harwell Consulting.

    Harwell Consulting are renowned for finding the top talent within the Construction, Accountancy & Finance & Labour Hire sectors.

    Their award-winning concierge approach is helping companies attract exceptional talent to their team.

    👉Want help finding exceptional talent for your business?

    Get in touch with Adam, Harvey, and the team at Harwell Consulting: https://www.harwellconsulting.com.au/

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