Joining Sam this week is AJ’s Operation Manager Edward who shares the key to setting focused, annual priorities that will drive your agency forward. Whether it's brand enhancement or team performance, align these annual goals with actionable quarterly priorities and break your projects into manageable milestones, ensuring clear ownership and defined success metrics.

With tips on pacing, structured team-building activities, and the power of small, focused projects, this episode is full of advice for keeping your team motivated and on track.

Plus, get an exclusive glimpse into Ashdown Jones’ systematic approach to training, from CPD to the innovative ECHO training program. Understand the balance between long-term planning and the necessity of flexible adjustments due to immediate challenges, showcasing the team's approach to strategic reviews and transparent decision-making.

Tune in to transform your agency’s planning process and IGNITE your estate agency’s success.

When you’re ready, here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of AshdownJones in Windermere on this unique and FREE day! Book your spot here: www.ajmastermind.co.uk/btsday
2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing emma@ajmastermind.co.uk

Ask your questions to Sam or Phil: sam@ajmastermind.co.uk OR Phil@ashdownjones.co.uk

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions, please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Some key takeaways:

➡️ Consistent financial management is essential for sustaining a successful estate agency.

➡️ Focus on setting clear, annual priorities and breaking them into manageable quarterly goals.

➡️ Emphasise team-building activities and small, focused projects to foster collaboration and achieve larger goals.

Some great moments:

✅ “Many employees might not think about company finances as their own.”

✅ “Have three top-level priorities for the year, written in one to three words.”

✅ “Projects need clear ownership, milestones, and success metrics to avoid overwhelm and ensure progress.”

In this episode, we take you through an exhilarating year-end review of 2024, sharing the highs, lows and lessons from the industry. Learn how focusing on key performance indicators (KPIs) can drive your agency’s success, and discover the importance of maintaining team morale even in challenging times.

Sam and Phil discuss disciplined goal setting and the role of Agile Planning in achieving consistent growth. Hear about how Ashdown Jones not only hit but exceeded their targets, despite a tough market.

Plus, get an exclusive look at how becoming part of the AJ Mastermind program can revolutionise your business.

This episode is brimming with advice and insights to elevate your estate agency’s profile and performance. Tune in to get inspired and IGNITE your agency’s growth!

When you’re ready, here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of Ashdown Jones in Windermere on this unique and FREE day! Book your spot here www.ajmastermind.co.uk/btsday
2. Listen to another episode: https://www.ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing emma@ajmastermind.co.uk

Ask your questions to Sam Or Phil: sam@ajmastermind.co.uk OR phil@ashdownjones.co.uk

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: https://www.facebook.com/groups/ajmmforagencygrowth

If you have any questions, please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Some key takeaways:

➡️ Maintaining focus on KPIs and team morale can significantly impact your agency's success.

➡️ Strategic planning and disciplined goal setting are fundamental for hitting and exceeding targets.

➡️ High-value home market penetration requires a roadmap and the right team in place.

Some great moments:

✅ “The New Year period is when other agents don't really know what to do. This is the period where you can add that extra percentage of market share.”

✅ “We've turned a negative beginning of the year to a positive, where the team felt stronger and clearer about their roles and KPIs.”

✅ “There should be a committed capital amount required to set up an agency, ensuring those entering are genuinely prepared and have a plan in place.”

Sam is joined by entrepreneur and business mentor Chris Ducker to discuss transforming your business through the power of relationships, effective delegation, and maintaining a healthy work-life balance.

Discover why nurturing long-term professional relationships is vital for sustained success and how staying within your "zone of genius" can turbocharge your growth. Chris shares his wisdom on successful delegation, empowering your team, and systemizing your operations to avoid burnout.

You can find out more about Chris, his books, events or read his blog at chrisducker.com

Plus, get an exclusive invite to an Ashdown Jones event at AJHQ, designed to elevate your estate agency with proven strategies and insights. This episode is brimming with actionable advice to IGNITE your agency’s growth.

When you’re ready, here are 3 ways we can help you to IGNITE your agency:

1. Come see behind the scenes of Ashdown Jones in Windermere on this unique and FREE day! Book your spot here: www.ajmastermind.co.uk/btsday
2. Listen to another episode: ajmastermind.co.uk/ignite-podcast
3. Request an AJ Mastermind brochure by calling 015394 40892 or emailing emma@ajmastermind.co.uk

Ask your questions to Sam or Phil: sam@ajmastermind.co.uk OR phil@ashdownjones.co.uk

Engage with ambitious agency owners and grow your business by visiting our private Mastermind Facebook page: facebook.com/groups/ajmmforagencygrowth

If you have any questions, please get in touch. Also, make sure you check out our upcoming events at: www.ajmastermind.co.uk/events

Some key takeaways:

➡️ Cultivating long-term relationships can significantly boost your estate agency’s success and growth.

➡️ Staying within your "zone of genius" and effectively delegating tasks is essential for sustained business growth.

➡️ Implementing a healthy work-life balance positively impacts personal well-being and professional endurance.

Some great moments:

✅ “People are inherently good, despite the negativity in the world. Building genuine relationships is key to long-term success.”

✅ “Starting small with policies like taking Fridays off or delegating spending decisions can lead to remarkable transformation in managing your time.”

✅ “Attending events outside your industry can offer fresh perspectives and innovative ideas that you can apply to your estate agency.”