In & Around Podcasting

By: Mark Asquith Danny Brown & Friends
  • Summary

  • We love podcast industry podcasts - there are a lot of them and they're run by smart, passionate people who live and breathe podcasting and who are usually industry professionals. Sometimes though, they don't give the day-to-day enthusiast, creator or indie podcaster a platform to have their say, often taking "the view from the top" as delivered by the "podcasting professionals". In & Around Podcasting has been designed to respect and live alongside those shows and to be an accessible, inclusive podcast for every single podcaster; a show that allows everyone with an interest in the medium to have a fair, open and transparent view on the podcasting industry and how it affects them - this is your place to be heard. The podcasting industry belongs to us all, not just the elite and it doesn't matter how long you've been in the industry, your voice is valuable. Download the intro lyrics and more at https://www.inandaroundpodcasting.com. This podcast uses the following third-party services for analysis: OP3 - https://op3.dev/privacy
    Copyright 2024 - Mark Asquith. All rights reserved worldwide.
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Episodes
  • Are Top Podcasters Correct About Podcasting's Biggest Challenges?
    Sep 3 2024

    In a recent article on Hollywood Reporter, top podcasters like Rachel Maddow, Bill Simmons, Josh Lindgren and more shared their take on the biggest issues facing podcasting. These included visibility, podcast apps, lower advertising, and more.

    Join Danny and guest co-host Dan LeFebvre as they dissect the article and review each viewpoint.

    Our guest co-host this week: Dan LeFebvre

    Host of Based on a True Story, the podcast that compares Hollywood with history.

    Dan's Website

    @danlefeb on Twitter

    Dan on YouTube

    Dan's Facebook page

    Dan's Facebook group

    @basedonatruestorypodcast on Instagram

    Links to interesting things from this episode

    • Start Your Podcast Today - Worry Free - School of Podcasting - Learn "How To Podcast" with Podcast Coach Dave Jackson
    • Goodpods 🎧 | Discover, Play & Share Your Favorite Podcasts
    • Apollo Pods | Best Podcast App for Fiction Lovers
    • Wondery acquires New Heights with Jason and Travis Kelce
    • What The Hollywood Reporter Got Right & Wrong In Its Latest Podcast Story
    • Podcasting's Biggest Challenges? Maddow, Simmons, Charlamagne Weigh In

    In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

    If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

    If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

    Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

    If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

    The podcast is also available at In & Around Podcasting.

    Mentioned in this episode:

    Introducing: Life's 2nd Act

    Life's 2nd Act: a podcast journey into finding direction and purpose. This is the podcast that delves into the transformative phase of mid/later life, exploring its challenges, new directions and uncertainties that come with it. We do that through talking to people who have a story to tell and insight to...

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    53 mins
  • Apple Podcasts Now on Android via Web Player!
    Aug 21 2024

    Apple Podcasts is now available on the web, opening up the Android market and allowing users to listen on Windows. This is a significant milestone for podcasting as it provides more options for listeners and creators. The web player supports syncing across devices and allows for purchasing subscriptions to creators. However, there are potential risks with unethical marketing techniques and spoofing of download referrals. Overall, this move by Apple is a positive step forward for the industry.

    Takeaways

    • Apple Podcasts is now accessible on the web, expanding its reach to Android and Windows users.
    • The web player supports syncing across devices and allows for purchasing subscriptions to creators.
    • This move by Apple is a positive step forward for the podcasting industry, providing more options for listeners and creators.

    In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

    If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

    If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

    Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

    If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via this quick contact form, please.

    The podcast is also available at In & Around Podcasting.



    This podcast uses the following third-party services for analysis:

    OP3 - https://op3.dev/privacy
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    15 mins
  • Podcasting Has an Analytics Problem
    Aug 13 2024

    Currently, if a podcaster wants to get the full picture of their show's growth, they need to look at multiple analytics reports: their hosting company, Apple Podcasts, Spotify, and now YouTube. Then they need to correlate how all this data is presented, since it can be very different, depending on IAB Certification, downloads, listens, and more. And that's just the podcaster - then you have media and ad buyer data, too.

    So how do we bring all this convoluted data together, and where do podcast analytics need to improve to give that fuller picture? Join your host Danny Brown and guest co-host Dan Misener as they dive in to podcasting's analytics problem.

    Our guest co-host this week:

    Dan Misener

    Dan Misener is co-founder of Bumper, a podcast growth agency. Prior to co-founding Bumper, Dan served as Director of Audience Development at Pacific Content. Prior to that, he spent a decade working in public radio at the Canadian Broadcasting Corporation (CBC), both on-air and behind-the-scenes. He was involved in the CBC's earliest podcasting efforts, and served as producer on many national and local news and current affairs programs. Dan has taught podcasting and audio storytelling at the Dalla Lana School of Public Health and Munk School of Global Affairs and Public Policy at the University of Toronto, the RTA School of Media at Toronto Metropolitan University, and through the Podcast Career Accelerator program at the Hot Docs Podcast Festival. Dan is host and producer of the independent live event and podcast series Grownups Read Things They Wrote as Kids, which has won several industry awards and been downloaded more than 10 million times.

    Dan's Website

    Links to interesting things from this episode

    • TrueFans | Podcasting That Pays
    • OP3: The Open Podcast Prefix Project
    • Mobile Game Ads Are Boosting Podcast Follower Counts - Bloomberg
    • Podcast Standards Project | Advocating for open podcasting
    • The State of Podcast Agencies 2024
    • Does Podcasting Still Need the IAB? - In & Around Podcasting
    • Is the CPM Model in Podcasting Really Unsustainable? - In & Around Podcasting

    In & Around Podcasting is a podcast industry podcast brought to you by Mark Asquith and Danny Brown.

    If you enjoy the show, we'd love for you to leave us a rating or review on your favourite podcast app! You can also drop us a tip at https://www.inandaroundpodcasting.com/support, too!

    If you're an independent creator who would like to co-host with us, please let us know via Twitter and we'll get you booked!

    Please tell your friends that the show is available on Spotify, Apple Podcasts, and YouTube, plus wherever else they may listen to their podcasts.

    If you'd like your podcast trailer featuring in our "Wave File" segment, submit it via

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    53 mins

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