In this episode of the MID3Podcast, we dive into the journey of Rascals, a dynamic sandwich shop in Dubai. Join us as we explore their path from pop-ups to a permanent location and their exciting collaborations.

- Approval process and timing for designs, including the Hello Kitty project.
- Community support, especially from the Marathi community.
- The challenges and successes of transitioning from pop-up events to a physical store in Jumeirah.
- The role of local ingredient sourcing, sustainability, and crafting the perfect sandwich.
- Expansion plans, upcoming ventures, and maintaining brand integrity through joint ventures.

SUBSCRIBE - I would really appreciate it.

#Dubai #madeindubai #bestfoodindubai

✅ Follow me on my other social media channels:
➤ https://www.youtube.com/peymanalawadhi
➤ https://www.youtube.com/worldwidearab
➤ https://www.instagram.com/thealawadhi

✅ Follow Rascals on Instagram:
➤ https://www.instagram.com/rascalsdeli

Get ready for an in-depth conversation with Steve Flawith, founder and CEO of Yolk Brands, the UAE-born hospitality group that owns the multi-award-winning Pickl burger chain. Steve joins host Peyman to discuss all things food and business. From mouth-watering chicken sandwiches to the challenges of expanding a restaurant chain, this episode has it all.

1) The popularity of chicken and burgers and the importance of fresh, hormone-free, and antibiotic-free ingredients.
2) The process of expansion from a single outlet to multiple locations and the role of a central kitchen.
3) Tasting different types of pickles and the significance of pickles in their sandwiches.
4) The impact of COVID-19 on the business, forcing a shift to delivery-only and subsequent growth.
5) The introduction of innovative menu items, including a unique ice cream sandwich made with a deep-fried burger bun.

SUBSCRIBE - I would really appreciate it.

#Dubai #madeindubai #bestfoodindubai

✅ Follow me on my other social media channels:
➤ https://www.youtube.com/peymanalawadhi
➤ https://www.youtube.com/worldwidearab
➤ https://www.instagram.com/thealawadhi

✅ Follow Pickl on Instagram:
➤ https://www.instagram.com/pickl.mena

✅ Follow Steve Flawith on Instagram:
➤ https://www.instagram.com/ste.v.o