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An interesting chat about sales and why companies in MedTech need it to get all their devices successful in the market.

Timestamp:
00:00 Intro
01:14 Why Sales
03:04 Sales Training at university and Fred’s Background
06:55 What is the definition of sales
09:03 Myths around sales
11:00 Partnering Skills
17:00 Ethical Selling
20:00 Closing Sales in MedTech
24:00 Evolution of Sales
31:00 Product or problem

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Having a great product is one thing, but when no one knows about it, it affects the probability of market success. High Touch Group is a privately held consultancy that helps science and engineering clients market existing products and services, showcase their value, develop and launch new products, engage with investors, generate leads and drive revenue.

Timestamp:
00:00 Intro
03:19 Elizabeth Chabe’s Background
06:05 Characteristics of starting a product
07:15 Venture Capital Work
12:50 What is High Touch Group
16:20 Duration of Contracts with Companies
19:10 Business Model
22:00 Market Success Needs for MedTech Businesses
28:00 Criteria MedTech companies should aim for
33:35 Biggest hurdles for innovators reaching market success
38:00 Future Thoughts
44:15 Contact Details

Website: https://hightouchgroup.com

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Join us as we jump into the inspiring journey of FrontLine Medical Technologies, a company revolutionising emergency care. Driven by a deep passion for patient well-being and a commitment to the critically injured, their team is improving bleeding control and resuscitation. Discover how their cutting-edge innovations empower healthcare professionals on the front lines, saving lives worldwide. 🌍❤️

Tune in for a conversation that celebrates dedication, accountability, and transformative technology in the face of medical emergencies. 🚑✨

Company Website:
https://frontlinemedtech.com/

Support the show

Follow or Connect with Rodney Moses:
Instagram | LinkedIn | YouTube |

Donations
Patreon | PayPal