In this BONUS episode of the My Curious Colleague - #cpgcx Podcast, Denise and @Ibrahiem Atshan (Abe) discuss a Sneak Peek of the upcoming SOCAP/Society of Consumer Affairs Professionals’ Data and Analytics Workshop. Abe provides a line of sight into the workshop sharing insights into the event's structure, key sessions and the generous event sponsors.

Abe also reflects on his journey to becoming the President of the Northeast Regional chapter of SOCAP, emphasizing the value of volunteering and leadership. The conversation also delves into the significance of AI in customer experience and the role of data analytics in driving business decisions.

Chapters

00:00 Introduction to SOCAP and the Data & Analytics Workshop

04:14 Abe's Journey to Leadership in SOCAP

07:48 Details of the Upcoming Data & Analytics Workshop

11:55 Exploring AI in Customer Experience

14:48 Benchmarking and Data Analytics Insights

Sponsorships

This episode is sponsored by @SOCAP – the industry group for Consumer Affairs Professionals. “Come for the knowledge, Stay for the network.” Check out all the benefits of becoming a member at socap.org

#socapinternational

In Episode 110 of the My Curious Colleague Podcast...Denise Venneri (host/creator of the pod) discusses the importance of effectively reviewing packaging artwork in the consumer relations role. Denise emphasizes the need to approve and create artwork that can reach consumers, And provides guidance on specific information to focus on, such as contact details, hours of operation, and language support. She also highlights the importance of checking nutrition facts, ingredient statements, allergen information, and preparation instructions.

Thoughts:

• Effectively reviewing packaging artwork is important in the consumer relations role to ensure it can reach consumers.,,!
• Focus on specific information like contact details, hours of operation, and language support.
• Check nutrition facts, ingredient statements, allergen information, and preparation instructions for accuracy and clarity.
• Be close to the brand and consumers to identify potential issues and improve the product's appeal and avoid confusion

Chapters

00:00 Introduction: The Importance of Reviewing Packaging Artwork in Consumer Relations

02:49 Checking Specific Information in Packaging Artwork

04:10 Ensuring Accuracy and Clarity in Nutrition Facts and Ingredient Statements

05:36 The Significance of Preparation Instructions and Allergen Information

06:34 Being a Second Pair of Eyes for Consumer-Friendly Packaging

07:03 Considering Romance Language, Recycling Information, and Front-of-Pack Design

🔬In this conversation Ep #109 of the My Curious Colleague CPGCX podcast, Denise Venneri🔍My Curious Colleague and Tamanna Ramesh, MS, MBA discuss working effectively and successfully with product developers in the contact center. Tamanna shares her background in food science and product development, as well as her passion for empowering women and minorities in STEM.

They explore product development key concepts plus the process of product development, from generating ideas to commercialization, and the importance of collaboration between product development and consumer affairs.

Link to episode in Comments below...

Special Offer: Tamanna offers a special opportunity for listeners to consult with her on their career challenges & questions. The first 5 listeners who reach out to Tamanna Ramesh, MS, MBA via DM on LinkedIn https://lnkd.in/gSD5Q9qu will have the opportunity for a free 15-20 minutes consultation w/Tamanna to discuss pressing career questions and gain strategic guidance. Tamanna's side passion project is owner/coach at Spark Career Services. www.sparkcareerservices.com

Chapters

00:00 Introduction and background

02:48T he importance of relationships in the contact center

05:09 The process of product development

07:45 Key concepts in product development

16:16 Collaboration between consumer affairs and product development

19:05 Career coaching opportunity with Tamanna Ramesh

* product development, contact center, collaboration, consumer affairs, food science, STEM, innovation, sensory attributes, line extension, specifications