• Nataly Kelly, CMO of Zappi on Consumer Insights

  • Sep 27 2024
  • Length: 34 mins
  • Podcast

Nataly Kelly, CMO of Zappi on Consumer Insights

  • Summary

  • In this Marketing Over Coffee:
    Learn how enterprise B2C organizations gather customer insights from around the globe for marketing, product and advertising insight on this Marketing Over Coffee

    Direct Link to File

    Brought to you by our sponsors:NetSuite and Wix Studio

    Bringing Hubspot to the rest of the world!

    Starting out in music and then becoming and interpreter

    CSA Research, SmartLane

    Opening Hubspot Tokyo

    NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    Working with Global Consumer Brands at Zappi

    Tracking trends like the Sephora 10 Year Old

    The three main categories of consumer insights

    Wix Studio is the web platform that gives agencies and enterprises the end-to-end efficiency to design, develop and deliver exactly the way they want to!

    At what growth point do orgs usually engage Zappi?

    Connecting insights across silos

    The Consumer Insights Revolution, based on work done by Pepsi and Zappi

    Music from Sting (Sorry, I wanted to build a Spotify playlist but they don't have Fragile in Portuguese)

    Follow Nataly on LinkedIn!

    Sign up for the MoC text line at 617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters.

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