• Newscast 5 - Sonesta Travel Pass and the Empire State Building

  • Aug 11 2024
  • Length: 34 mins
  • Podcast

Newscast 5 - Sonesta Travel Pass and the Empire State Building

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  • Summary

  • In the saturated world of hotel loyalty, how can you make an impact in best-customer relationships? Rick Ferguson chats with Sonesta Hotels' Kevin McCarthy about the opportunities and challenges of relaunching a loyalty program in a crowded marketplace. Also, Rick debuts the launch of the Empire State Building Ambassador program and Iain Pringle explores the explosive growth of retail media with SG-Retail's Steve Gray.
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