• Pistachios (Replay)

  • Dec 30 2024
  • Length: 16 mins
  • Podcast

Pistachios (Replay)

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  • Summary

  • How did a little green nut become a billion-dollar product, lauded by celebrities in Super Bowl ads? Zachary Crockett cracks open the story.

    • SOURCES:
      • Sawyer Clark, director of asset management at Gold Leaf Farming.
      • Diana Salsa, vice president of marketing for Wonderful Pistachios.

    • RESOURCES:
      • "Almond Acreage Decline Prompts Industry Introspection," by Mitch Lies (West Coast Nut, 2023).
      • American Pistachio Industry 2021 Annual Report, by American Pistachio Growers (2023).
      • "California’s Agricultural Water Policies Are Nuts," by Douglas R. Noble (The Gainesville Sun, 2021).
      • "Amid Drought, Billionaires Control a Critical California Water Bank," by Chloe Sorvino (Forbes, 2021).
      • "Wonderful Pistachios Achieves Billion-Dollar Brand Milestone," press release by The Wonderful Company (2020).
      • "Pistachios: The Quirks of Agricultural Trade in a Nutshell," by Andrea Durkin (Global Trade, 2020).
      • "California Pistachios With Perfect Timing," by Mark Blackburn (The New York Times, 1979).
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