3 LinkedIn Tools to Help You Show Up More in Search 

LinkedIn and its LinkedIn Recruiter solution are both platforms used by hiring professionals to search for qualified candidates. With the rise of AI and the fact that there are close to 800M users on the platform, the platform has become increasingly algorithm-driven as a way to “whittle down” search. 

Keywords (in this case Key Skills) are a critical factor in how LinkedIn’s algorithm ranks candidates. In plain speak, this means to increase your visibility, profile optimization is more important than ever and is a bit part of my LinkedIn writing service.

In this week’s podcast, I walk through 3 of my favorite tools for helping ensure my client’s profile are search-optimized. 

Be sure to check out my April 2023 blog post that contains step-by-step screenshots designed to help you use these 3 tools. 

With summer around the corner, it felt like a great time to reflect on my career journey and path to accidental entrepreneurship -- and hopefully provide some solace, comfort and inspiration for those struggling with what feels like a non-linear path. 

In this week’s podcast, I walk through my career job-by-job . . .  how I got it, what worked and what didn’t, and strategies for explaining it all during job search. 

4 TAKEAWAYS:

− Careers can be twisty and turny and that’s OK. 

− Don’t be afraid to make bold asks. They can say no but might say yes.

− It’s OK to take a job that meets a short-term goal. 

− Strive for roles that work in the moment, recognizing that as your life evolves so might your jobs.

ABOUT DAWN:

Dawn is an Author, TEDx Speaker and LinkedIn Learning Instructor who talks about Career Moblity, the Talent Marketplace, Reskilling & Rebranding and more. 

For 6 years, she hosted the live weekly call-in show "Dr. Dawn on Careers" on SIRIUSXM's Business Radio (132) where she interviewed talent experts and company leaders around the world to broadcast the latest market/talent trends and career insights to a live national audience. 

She is also a regular contributor to Forbes.com’s leadership channel and a Director of Talent Management at KPMG. 

Her book “Switchers: How Smart Professionals Change Careers and Seize Success” combines her experience as a Career Coach, Licensed Psychologist, and Corporate Recruiter to give career switchers the strategies to break through obstacles and land the job they want.

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