My guest for this episode is Mindi Trimble who mentors students through the college application process. Mindi and I discuss the similarity between the process of students standing out through their personal statements and unique experiences, and how this mirrors the journey of entrepreneurs and coaches as they niche down their businesses and nail their messaging to stand out. Mindi offers her students advice and guidance to help them through this time and these principles can also be applied to the content creators' journey, too!

• How an overstretched waistband from a pair of pantyhose became a defining moment for my guest!
• Discover how to stand out and make your content unique, using strategies shared by a college prep mentor.
• Gain insights into the power of regular moments of reflection.
• Learn about why you want to develop your own 'Word Closet' and how that helps your content and copy.
• Don't miss the wisdom of the colors--blue sky and green and gold statements and what they represent in your content.
• Mindi's 4-D framework to help her students with their college prep and hint--this can also be applied to creating a content plan for you, too.

Links and products mentioned in today's episode:

Mindi's Goodies exclusively for podcast listeners: Be sure to check out the Bubble Wrapped College Planning Timeline and Mindi's upcoming events.

Marisa Corcoran: Check out the Copy Confidence Society to learn just what to say when someone asks you what you do, and how to write uncopyable words for all things in your business. Mindi and I met through participating in Marisa's Copy Confidence Society and her Intentional Icons program.

Lyn Fairchild Hawks--Blue Sky and Gold Coins

Brittany Herzberg--The Case Study Queen mentioned by Mindi in this episode.

Described as “the bubble wrap of life & college coaching,” Mindi Trimble encourages college-bound students to POP with fun, stress-relieving ideas for navigating their educational journeys using the Majorly Determined method inside her multi-year Accepted Academy program.

She then makes sure her students don’t POP under pressure by coaching them through carefully chosen coursework and self-directed experiences—all culminating in personality-filled applications that get put in the ‘yes’ pile.

Besides increasing acceptance rates, working with Mindi has been known to yield college financial offers ranging from five to thirty times her students’ investment in her programs. When not singing her students’ praises, Mindi is flexing her Phi Beta Kappa-from-UC Berkeley skills at trivia nights, hiking with her family and German Sheagle, or using her formal opera training to make up silly versions of soprano arias.

Find Mindi's website here: MindiTrimble.com

Mindi's free goodies for podcast listeners.

Connect with Mindi on Instagram: @minditrimblementoring

Melissa Brown, MD - Coach, Author, Speaker, Teacher, and Podcast Host.

After leaving medical practice in 2009, Melissa discovered the online world and never looked back! After coach certification, she...