Are packages really the best way to sell pelvic health services?

At first glance, packages sound like a great idea. They give patients commitment, help cash flow, and make sales "easier," right?

Not so fast.

In this episode, we break down why we’re opposed to selling packages in pelvic health and the major issues that come with them:
❌ Unrealistic patient expectations – Patients assume they’ll be “done” when the package ends (even if they’re not).
❌ You’re putting limits on care – We hated when insurance dictated treatment plans, so why are we doing it to ourselves?
❌ Cash flow challenges – You get paid upfront, but then have to deliver care without ongoing revenue.
❌ Hiring headaches – Most great clinicians don’t want to be salespeople, and training them to sell packages is hard.

At the end, we share what to do if you’re committed to selling packages and how to structure them for the best results. But after working with over 650+ practices, we’ve seen very few do it well.

If you’ve been debating packages, this is the episode you need to hear first!

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About Us

Nicole and Jesse Cozean founded Pelvic PT Rising to provide clinical and business resources to physical therapists to change the way we treat pelvic health. PelvicSanity Physical Therapy (www.pelvicsanity.com) together in 2016. It grew quickly into one of the largest cash-based physical therapy practices in the country.

Through Pelvic PT Rising, Nicole has created clinical courses (www.pelvicptrising.com/clinical) to help pelvic health providers gain confidence in their skills and provide frameworks to get better patient outcomes. Together, Jesse and Nicole have helped 600+ pelvic practices start and grow through the Pelvic PT Rising Business Programs (www.pelvicptrising.com/business) to build a practice that works for them!

Get in Touch!

Learn more at www.pelvicptrising.com, follow Nicole @nicolecozeandpt (www.instagram.com/nicolecozeandpt) or reach out via email (nicole@pelvicsanity.com).

Check out our Clinical Courses, Business Resources and learn more about us at Pelvic PT Rising...Let's Continue to Rise!