Startup to Last

By: Rick Lindquist and Tyler King
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  • Summary

  • Two founders talk about how to build software businesses that are meant to last. Each episode includes a deep dive into a different topic related to starting, growing, and sustaining a healthy business.
    © Rick Lindquist and Tyler King
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Economics Leadership Management & Leadership Marketing Marketing & Sales
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Episodes
  • Consultative sales

    Consultative sales
    Mar 13 2025

    In this episode, Tyler and Rick discuss various sales best practices, focusing on the importance of maintaining a clean sales pipeline, optimizing CRM usage, and enhancing marketing strategies. They delve into the challenges of customer service and the need for a consultative approach to selling, emphasizing the value of understanding customer needs and providing tailored solutions. The conversation also touches on the updates to their form builder and the strategies being implemented to increase user engagement and satisfaction.
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    52 mins
  • Lowering the bar

    Lowering the bar
    Feb 20 2025

    In this episode, we talk about how Rick has given himself some breathing room, and how that’s impacted his outlook on the business.

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    48 mins
  • Line go up

    Line go up
    Jan 16 2025

    In this episode, we talk about some metrics that are headed in the right direction. Let’s go
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    45 mins

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