Terry Tucker has had a diverse career—college basketball player, police officer, SWAT hostage negotiator, and now, a man facing one of life’s toughest battles. Diagnosed with a rare form of cancer, he continues to share his experiences through Motivational Check, where he speaks on leadership, perseverance, and personal growth. His book, Sustainable Excellence: Ten Principles to Leading Your Uncommon and Extraordinary Life, offers practical insights on overcoming challenges and staying focused on what truly matters.

In this episode of The Author Your Brand Show, Terry talks about how his time in law enforcement built his resilience, how facing a life-threatening illness changed his outlook, and why family support has been essential. Now a speaker and author, he helps others push through adversity and find purpose in life’s toughest moments.

Takeaways:

• Challenges test your strength and character.
• Negotiation skills aren’t just for crisis situations—they apply to everyday life.
• Perspective is everything when facing the unexpected.
• The right support system makes all the difference.
• Helping others can bring meaning to your struggles

Get Terry’s book: Sustainable Excellence [ https://amzn.to/3FfBKXR ]

Learn more about what he does at MotivationalCheck.com

What if the key to making money as an author isn’t selling books—but renting your content instead?

Publishing expert Paulette Ensign has sold over two million copies of her work without spending a dime on advertising. Instead of relying on traditional book sales, she mastered bulk sales and content licensing, turning a simple tips booklet into a thriving business.

In this episode of The Author Brand Show, Paulette reveals the biggest myths about book monetization and shares real-life strategies to sell more, earn more, and expand your reach—without chasing individual book buyers. From bulk deals to licensing agreements, she explains how authors can turn their content into long-term revenue streams.

If you're looking to maximize your income beyond book sales, Paulette’s insights will show you how to do it.

🔹 Books Aren’t the Only Path to Profit – Bulk sales and licensing create new opportunities. 🔹 Content Licensing = Renting Your Work – A smarter way to generate recurring revenue. 🔹 Relationships Matter – Business growth comes from the right connections. 🔹 Digital Marketing Expands Possibilities – The online world makes content licensing easier than ever. 🔹 Adapt and Evolve – Success comes from thinking beyond the traditional publishing model.

🎧 Ready to unlock the hidden revenue in your content? Tune in now and start making your expertise work for you. 🌐 Learn more about Paulette Ensign at TipsProducts.com

Sylvain “Sly” Haché didn’t just overcome stuttering—he turned it into a tool for success. As a transformational speaking coach and creator of a proven speaking system, Sly helps individuals master the art of stress-free communication and storytelling. His journey from chronic stuttering to teaching others how to connect, influence, and inspire is nothing short of remarkable.

In this episode of the Author Your Brand Show, I sit down with Sly to discuss how storytelling transforms ordinary presentations into memorable experiences. We explore the difference between informational and transformational speaking, the importance of understanding audience desires, and why structuring emotions alongside logic is key to success. Sly also reveals why multiple stories (not just one) are essential and how every great presentation should drive action.

Why Listen:

You’ll learn...

• How Sly’s personal struggle with stuttering led to a life-changing speaking system.
• Why storytelling is the backbone of audience engagement.
• The shift from delivering information to delivering transformation.
• Techniques for structuring presentations that leave lasting impressions.
• Why two well-structured stories are the minimum for holding audience attention.

Sly Haché’s insights are perfect for anyone looking to sharpen their public speaking and connect authentically with their audience. Don’t miss this one!

Visit Sly’s website to learn more: NextLevelPublicSpeaking.com/