Looking to lead a successful digital transformation in today’s fast-paced world? In this episode of our podcast, we sit down with Wendy Isaacs, Executive Director of Commerce and Experience Delivery at Valtech.

Wendy's journey—from the early days of CompuServe to steering modern digital strategies—provides invaluable lessons for navigating change in the digital age.

Wendy shares her insights on achieving transformation by balancing people, culture, and strategic planning. She also breaks down the difference between incremental and revolutionary change, showing how both require alignment across behaviour, skills, and organisational structure, with people at the core.

For anyone involved in digital transformation, Wendy’s advice on skilled programme management, effective product ownership, and forging strong business partnerships is essential listening.

Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/

Discover how to maximise customer loyalty and boost profitability with expert insights from Sam Panzer, Director of Industry Strategy at Talon.One.

In the latest episode of The FODcast, Sam shares his career journey from retail marketing to industry strategy, offering actionable advice on how brands can leverage loyalty programmes, gamification, and personalised offers to transform customer retention.

Sam explains how even modest loyalty rewards can significantly enhance retention without eroding profits, unlike traditional discounts. With convenience-driven competitors like Amazon, emotionally engaging loyalty programmes are now more vital than ever. This episode explores how brands can elevate their loyalty strategies using technological advancements, creating seamless and impactful retail experiences.

We also dive into the power of gamification as a tool for boosting customer engagement. Sam highlights techniques like gift-with-purchase incentives and product bundling—successfully used by brands like Lego—that create value while protecting profitability.

The episode wraps up with a look at data-driven loyalty strategies, discussing the importance of integrating customer data, session behaviour, and item data to tailor promotions more effectively.

Packed with valuable insights and practical tips, this episode is a must-listen for brands looking to refine their loyalty programmes and stay ahead in a competitive market.

Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/

Unlock the secrets of successful digital transformation and discover how fractional technology leadership is reshaping mid-market businesses.

Join Simon Lascelles, Managing Partner of Business Technology Leaders, for an insightful conversation on the growing popularity of fractional CTO/CIO roles.

In our latest chat for The FODcast, Simon helps to unpack the market forces driving this trend—from skilled labour shortages to the cost-saving benefits of moving away from full-time hires.

We delve into the key considerations for deciding between fractional and full-time technology leadership and learn how this model could propel digital commerce initiatives forward.

We’ll also tackle the current state of AI, debunking myths and showcasing its potential for intelligent automation and data-driven decision-making.

Don't miss this opportunity to gain strategic insights into fractional hiring and its role in driving digital transformation and sustainable growth.

Simply Commerce is the leading supplier of talent into digital commerce across technology, digital marketing, product, sales, and leadership.

Find our more about our approach and our services within digital commerce recruitment here: https://simply-commerce.co.uk/