The Feminine Marketing Show

By: Hanna Hermanson
  • Summary

  • So the big question is this….how do you stop being “the best kept secret” without selling your soul? Your host, Hanna Hermanson, has helped hundreds of coaches attract clients (without burning out!). So, if you are a life coach tired of the marketing hustle, you’re in the right place. Join us each week, as we explore these topics: • Feminine marketing strategies • Growing your team • Infusing joy and ease into every element of your business • Living in your zone of genius Get your marketing appraised by us for FREE: dfycopywriting.org/free
    Hanna Hermanson
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Episodes
  • Goodbye For Now - But I’ll See You Soon!
    Feb 13 2024

    OK, I’ll admit it. T-Swizzle gets me. Her Eras tour is right on point – and it actually speaks to the greater business transformation I’ve gone through over the last 4 years! It’s been one era, after another. 


    And maybe you feel it, too! It seems like we’re all unpacking, uncovering, and peeling back the onion layers, these days. Radical transformation at its finest! 


    And it’s all part of the greater paradigm shift (so it makes total sense). 


    Don’t get me wrong. Each era has come with its fair share of turbulence! But ultimately, I feel as if I’m stepping into my full purpose, and returning to wholeness!


    2024 is bringing with it a brand new energy, and a brand new offer!


    Which means I’m closing the curtains on The Feminine Marketing Show, in order to make way for bigger and better things!


    I’m returning to the Dream Life is Real Life ethos (with a brand new twist)! 


    And hey, if you want to hang out with me in the meantime, come find me on Instagram, my email list, and YouTube! 


    For the last time, here’s a roundup of what you’ll discover in this (final!) episode:

    • Let’s talk about it – where I’ve been, where I am, and where I’m going…

    • How DFY Copywriting was born

    • Learning how to delegate, build a team, and create systems

    • How I became my own bottleneck

    • Experiencing the magic of feminine energy and true-blue magnetism

    • The rise of The Feminine Marketing Boutique 

    • The 3-year rebranding itch

    • What I learned from creating an abundance of mental real-estate 

    • The cliche is right! You’ve got to “be the change you wish to see in the world”

    • How I was holding back….giving one grape at a time

    • Lesson learned – structure allows freedom 

    • How I’m owning my big juicy watermelon

    • Hellooooo Dream Life Marketing 

    – Until we meet again, friend!

    “It’s not goodbye, it’s the closing of an era.”


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    FREE 5-min Marketing Audit

    You tell me what you’ve got in place, and I tell you where the holes are. The perfect solution for entrepreneurs who just want to know how it all fits together, and what to focus on next. Take 5 minutes to fill out the assessment form, and we will get back to you with our insights! FOR FREE! Book yourself in, here!


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    The Feminine Marketing Boutique

    Let us help you build a customized marketing funnel for your business….then, delegate ALL your copywriting to us (including content for social posts, emails, articles, and your website)! You also get monthly strategy sessions with yours truly, plus ongoing Slack support for all your marketing needs. Custom packages are available – let’s chat!


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    Join my email list for even more marketing inspo! Then, hop on over to LinkedIn and give me a follow!

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    31 mins
  • Do You Need a Virtual Assistant? 3 Mistakes to Avoid
    Feb 6 2024

    Do you have a social media manager, helping you “keep the lights on?” 💡 Here are 3 MISTAKES I see entrepreneurs make, when hiring a Virtual Assistant… ⬇️


    And listen, I get it. Showing up consistently on social media can feel like a lot of work! You’re a coach! A visionary! And DELEGATING is definitely part of the scaling process! ✅


    👑 You NEED to get stuff off your plate, so you can spend more time in your zone of genius (and less time fiddling with hashtags).


    And maybe paying $500/month seems like a “pretty good deal” in order to buy back a bit of FREEDOM. 


    Until you realize that you’re not seeing a RETURN on your investment. 😬


    Those inspirational quotes, and cookie-cutter reels aren’t really doing anything for you. And at the end of the day, it feels like you’re paying for a whole lot of nothing.


    Is it the VA’s fault? No. 🚫 They’re checking all the boxes.


    The problem is….there’s a missing piece to the puzzle 🧩 – STRATEGY.


    Posting to post is not a sustainable growth plan. And if you want to see MORE MONEY flowing INTO your business, you need to start doing this:

    1. Hire experts who are strategic partners

    2. Hire team members who provide a high return on investment

    3. Hire with a long-term vision in mind


    Want to hear more? Listen to this episode of The Feminine Marketing Show! 

    Here’s what you’ll sink your teeth into:

    • The frustration of hiring a VA…and losing cash flow

    • Is it “worth it” to pay someone to keep the lights on?

    • Why hiring a VA can feel a bit like parenting a teenager

    • The art of hiring teammates that pay for themselves

    • Why hourly pay is a broken system

    • The “for now” trap

    • When it comes to scaling, your team is everything

    • Hiring for things that bring money back into your business

    • Cash flow is the #1 priority (amiright?)

    • Hiring a strategic expert to help you move the needle

    “A world-class marketing team is the most common missing piece I see in a business like yours.” 


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    Radiant Vision: Map Out Your Big Picture Marketing Strategy

    Check out this 1-hour training video – and learn how to put ALL the right marketing tiers in place, so that you can create a cohesive funnel that keeps your community engaged, and inspired to take action.


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    The Feminine Marketing Boutique

    Let us help you build a customized marketing funnel for your business….then, delegate ALL your copywriting to us (including content for social posts, emails, articles, and your website)! You also get monthly strategy sessions with yours truly, plus ongoing Slack support for all your marketing needs. Custom packages are available – let’s chat!
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    Join my email list for even more marketing inspo! Then, hop on over to LinkedIn and give me a follow!

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    20 mins
  • My 5-Minute Strategy For Attracting Abundance
    Jan 30 2024

    Sure. Priming your program for RESULTS is important.


    You want your clients to get remarkable results! – not only so THEY win….but you win!


    Happy clients = word-of-mouth marketing!


    But priming your brain for ABUNDANCE is a KEY part of the process – because when you’re in the energy of winning….you can’t help but attract more opportunities, success and prosperity into your life!


    So….what’s the process? How do you harness the power of an abundance mindset?


    I have a feeling you’re already playing around with this concept.


    But I wanted to share with you a life-changing 5-minute practice that I’ve been incorporating into my evening routine!


    It’s as easy as going for a walk!....literally, because this is something I do with my husband, Mak, as we take our dog, Madison, for a sunset walk.


    And it helps me to stay anchored in abundance, and BE THE MAGNET for more! #receptivemode


    So go ahead! Dive into this episode. And start raising your vibration!


    What’s on tap? Here’s a sneak peek:

    • An essential component of any feminine marketing strategy

    • Why getting into the receptive mode is so important

    • A 5-minute evening routine to start implementing TODAY!

    • 3 simple questions that will change the game

    • The art of gratitude

    • Do you take time to celebrate your accomplishments?

    • Can I get a do-over? – the importance of reflecting on “what went wrong”

    • The #1 thing that will lead to a “head full of sh%$”

    • And one more thing (for extra credit)

    “I want to show you how I’m embodying this energy of WINNING!”


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    Marketing Strategy Training Video and Workbook

    The Feminine Marketing Strategy Open House, is a 45-min training video….along with a PDF workbook….that will help you map out a “feel-good” marketing strategy for your business. We’re talkin’ about putting all the puzzle pieces on the table, and taking an honest look at what’s working (and what’s not working) for your marketing. Grab it here!


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    The Feminine Marketing Boutique

    Let us help you build a customized marketing funnel for your business….then, delegate ALL your copywriting to us (including content for social posts, emails, articles, and your website)! You also get monthly strategy sessions with yours truly, plus ongoing Slack support for all your marketing needs. Custom packages are available – let’s chat!



    *************


    Join my email list for even more marketing inspo! Then, hop on over to LinkedIn and give me a follow! 

    Show More Show Less
    15 mins

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