• Resilience: Team and the Company
    Oct 22 2024
    On this episode of The Founder's Sandbox, Brenda speaks with Eli Farhood, Chief Executive Officer at Katsh Digital ID. Hailing from Greece, Eli is a prior financial services executive and, with Katsh, a second time Founder. After experiencing fraud first hand, he pivoted a business in the making to create Katsh; separating one’s device from the need for authentication. Katsh aspires to democratize identify protection. For the month of October, they speak about cybersecurity and how to structure resilience into your company. You can find out more about Eli at: https://www.linkedin.com/in/efarhood/ https://www.buzzsprout.com/2228414/episodes/15385106-stop-using-insecure-passwords-with-eli-farhood https://missionmatters.com/defending-digital-frontiers-meet-the-hosts/ You can subscribe to Next Act Advisors at https://nextactadvisors.com/product/subscriptions/ and be sure to use the special discount code "sandbox25" for friends of The Founder's Sandbox for 25% off your subscription. Transcription: 00:04 Hi, I'm pleased to announce something very special to me, a new subscription-based service through Next Act Advisors that allows members exclusive access to personal industry insights and bespoke 00:32 corporate governance knowledge. This comes in the form of blogs, personal book recommendations, and early access to the founder's sandbox podcast episodes before they released to the public. If you want more white glove information on building your startup with information like what was in today's episode, sign up with the link in the show notes to enjoy being a special member of Next Act Advisors. 01:01 As a thank you to Founders Sandbox listeners, you can use code SANDBOX25 at checkout to enjoy 25% off your membership costs. Thank you. 01:22 Welcome back to the Founder's Sandbox. I am your host, Brenda McCabe. We're now into our third season and over 38 episodes. This monthly podcast, it reaches entrepreneurs and business owners who like building and learning about resilient, purpose-driven and sustainable businesses with great corporate governance undergirding them. At the Founder's Sandbox and in my work, 01:52 I have a very simple mission, and I want to help build the scalable, well-governed and resilient businesses. The guests that come to the podcast are founders, business owners, corporate board directors, investors and professional service providers who, like me, want to use the power of the enterprise, small, medium or large, to effect change for a better world. 02:17 Through storytelling with each of my guests, we're gonna touch on topics on their own journey that includes resilience, purpose-driven enterprises and sustainable growth. And my goal is to provide a fun environment in a sandbox where we can equip one founder at a time to build a better world through great corporate governance. Today, I'm absolutely delighted to have as my guest, Eli Farhoud. Eli is joining the podcast today. 02:47 in many roles, but primarily he is chief executive officer of Catch Digital ID. This is his second company that he's founded. And he also is an immigrant. So we're gonna touch on several of his stories while we go into this podcast. So thank you, Eli, for joining me today. Hi, Brenda, thank you for having me. I'm really glad to be here. Excellent. 03:13 So again, to my guest, you know, you can find this podcast on any major platform. And I do like to choose jointly with my guest a title. And Eli and I settled upon resilience. And it's gonna be about his team, the company, and the resiliency that's necessary when you're building a company. And we're specifically gonna go into what Catch Digital ID does, cybersecurity. 03:42 and democratizing. So I want to go back to my own journey before I get to your tagline, Eli. My work at Next Act Advisors, which is my consulting arm, and the Founder Sandbox is yet another channel to get to my guest and my clients, I was undeniably influenced by a major life change and moving back to the United States after living 25 years or more in Europe. 04:12 And I talk about being really purpose-driven, scalable, and resiliency in my own journey. So what would your tagline, Eli, be? I share that tagline with you. Resilience is everything. If we don't have resilience, we give up quickly. We don't keep pushing. We don't stay on foot. We don't build the foundation that will help us get there. Resilience is, in my view, I put it under, 04:42 know, being tenacious, having that tenacious and being tenacious and not giving up. And yeah, resilience is very, very important, not just in business. I think on a personal level, resilience brings success to your life. And with respect to the current company that you are leading, Catch Digital ID, does it also have a tagline? 05:10 Yeah, I would say resilience also matches. We're purpose-driven, but resilience definitely matches because most of our team members have had fraud in some shape or form in their life. And that was giving us the...
    Show More Show Less
    46 mins
  • Purpose: Equitable Capital Access
    Oct 10 2024
    On this episode, Brenda speaks about purpose with Allison Byers, founder of Scroobious, a tech company driving innovation to equitable capital access by removing barriers to partnership among diverse founders, investors, and service providers. Scroobious is a platform that is working toward equitable capital access: In Allison’s words “ fair representation of all segments with the exclusion of none” - now into its fourth year – having served over 900 founders. “Finding the funding and the people are critical to early stage success of a company.“ Listen to Allison’s personal story of Scroobius and how her relationships that go back 20 years ago and an introduction to the newly appointed President and COO of Scroobiuos. You can find out more about Allison, Scroobious, and other resources mentioned in this podcast at: https://www.linkedin.com/in/allison-byers/ https://www.scroobious.com/ For founders working on a pitch: Scroobious is dedicated to empowering founders for successful fundraising. Our platform provides invaluable resources including online learning modules featuring investor-vetted content, personalized pitch feedback, tailored pitch practice sessions, access to a vibrant community of hundreds of diverse founders, and connections with investors. Click here to apply for a sponsored (free!) account. You can also join our Lite plan for just $1 to access our community, events, and curated resources immediately. For early-stage investors: Scroobious connects you to a network of brilliant and diverse founders solving important problems. These founders have worked with us to clarify their story, showcasing comprehensive pitch material and coachability. Click here for a quick platform demo. Visit this website, register, and then use promo code EARLYINV for a free 6-month trial at the Stripe checkout page. After the trial, it's $10 per month (cancel anytime). Complete brief onboarding questions to enter the portal and start messaging founders! https://www.newswire.com/news/scroobious-scales-up-to-meet-the-urgent-call-to-support-diverse-22415543 additional content here : https://www.gov.ca.gov/wp-content/uploads/2023/10/SB-54-SIGN-MSG.pdf Transcript: 00:04 Hi, I'm pleased to announce something very special to me, a new subscription-based service through Next Act Advisors that allows members exclusive access to personal industry insights and bespoke 00:32 corporate governance knowledge. This comes in the form of blogs, personal book recommendations, and early access to the founder's sandbox podcast episodes before they released to the public. If you want more white glove information on building your startup with information like what was in today's episode, sign up with the link in the show notes to enjoy being a special member of Next Act Advisors. 01:01 As a thank you to Founders Sandbox listeners, you can use code SANDBOX25 at checkout to enjoy 25% off your membership costs. Thank you. 01:19 Welcome back to the Founder's Sandbox. I am Brenda McCabe, your host. I'm delighted that we're now into the third season of this monthly podcast that reaches entrepreneurs, business owners, and corporate board directors, and VCs. All interested in building resilient, scalable, purpose-driven businesses with an undergirding aspect of great corporate governance. 01:45 I admission, my mission at NextAct Advisors, which is my consulting firm, is really simple. It's just building the scalable, well-governed and resilient businesses. My guests to the podcast are themselves founders, business owners, corporate directors, professional service providers who like me want to use the power of the private enterprise, small, medium or large to make change for a better world. With each of my guests, we go through some storytelling. 02:13 about their origin stories. And we will touch on topics around resiliency, purpose-driven enterprises and sustainable growth. And again, my goal is to provide a fun environment in this sandbox where we can equip one startup founder at a time to build a better world through great corporate governance. Today, my guest is Alison Byers. I'm absolutely delighted that she's joining me all the way from Boston. 02:41 Allison is joining and she wears many hats, but she is going to talk a lot today about her founder journey of Scroobius. And it is a very unique platform that unlike other platforms in the ecosystem used by startups, this is one that has a purpose to improve equitable capital access by providing pitch education for founders while making connections with investors. 03:11 to put unused capital to work. And we're gonna hear more as we get into the podcast. I like to have guests that are also very mission-driven as mission-driven as I. And you are, Alison, unequivocally mission-driven in your purpose after you yourself encountered gender bias firsthand while you were fundraising. So I think it'd be appropriate 03:40 story to start telling now. So ...
    Show More Show Less
    39 mins
  • Purpose: Doing Good While Doing Well
    Sep 5 2024
    On todays episode, Brenda speaks with Marcia Dawood. Marcia is a passionate advocate for positive change in empowering and educating everyone on how to invest. Her book "Do Good While Doing Well – Invest For Change, Reap Financial Rewards and Increase Your Happiness", is due out in September 2024 and this episode provides previews to our listeners. Brenda and Marcia speak about Purpose: Doing Good While Doing Well. How Marcia lives her purpose is as an author, host of the podcast The Angel Next Door, Chair Emeritus of (ACA)Angel Capital Association, the global professional society for angel investors, and on the board of Stella, a non-profit that supports female entrepreneurs. She is also a Venture partner at Mindshift Capital, and she currently serves on the SEC Securities and Exchange Commission’s Small Business Capital Formation Advisory Committee. You can find out more about Marcia at: https://www.linkedin.com/in/marciadawood/ marcia@marciadawood.com Watch her Tedx Talk here Order her Book here Interview with Catherine Gray host of She Angels Series- Invest in Her: You can subscribe to Next Act Advisors at https://nextactadvisors.com/product/subscriptions/ and be sure to use the special discount code "sandbox25" for friends of The Founder's Sandbox for 25% off your subscription. Transcript: 00:04 We're standing on the edge of something big. We're going to make some changes. Hi, I'm pleased to announce something very special to me, a new subscription-based service through Next Act Advisors that allows members exclusive access to personal industry insights and bespoke 00:32 corporate governance knowledge. This comes in the form of blogs, personal book recommendations, and early access to the founder's sandbox podcast episodes before they released to the public. If you want more white glove information on building your startup with information like what was in today's episode, sign up with the link in the show notes to enjoy being a special member of Next Act Advisors. 01:01 As a thank you to Founders Sandbox listeners, you can use code SANDBOX25 at checkout to enjoy 25% off your membership costs. Thank you. 01:18 So welcome back to the Founder's Sandbox. I am Brenda McCabe, host of this monthly podcast now in its third season. This monthly podcast that reaches entrepreneurs and entrepreneurs and business owners who learn about building resilience, scalable and sustainable businesses with great corporate governance. I want to assist entrepreneurs and entrepreneurs in building those scalable, well-governed and resilient businesses. And by way of 01:47 inviting guests to the podcast who are themselves founders, business owners, corporate directors, investors, and professional service providers who also share my mission, which is using the power of the private enterprise, be that small meeting at large to create change for a better world. Through storytelling with my guests on topics that are going to include resilience, purpose-driven, and sustainable growth, 02:16 My goal through this podcast is to provide a fun sandbox environment where we can equip one startup founder at a time to build a better world through great corporate governance. I'm absolutely delighted today. My guest is Marsha Dalwood. She's joining the podcast. She checks a lot of boxes, but she's today joining as a passionate advocate for positive change by empowering and educating 02:45 everyone on how to invest. So when I met Marcia back in February through one of our events with Ty So Kow, she had launched or was speaking about launching her book that's coming out on September 10th, Do Good While Doing Well, Invest for Change, Reap Financial Rewards, and Increase Your Happiness. I couldn't help but ask her to be a guest because she also has 03:14 passion or a mission, and that is for positive change. And one of many things she's done is authoring this book, which we'll get into a sneak preview of the contents of this book before its launch on September 10th, 2024. I like to choose a title with my guests that are around purpose or sustainability or resilience. And we chose a title for this episode 03:43 which is purpose, do good while doing well. So thank you today for joining me, Marcia. So happy to have you here in the Founder Sandbox. Oh, I'm so happy to be here. Excellent. So, you know, our paths crossed, I mentioned it earlier at the Thai SoCal chapter, the Indus Entrepreneurs SoCal chapter, where you spoke recently on some of the data coming out 04:13 the Angel Capital Association, as well as your role with the SEC. Before I get into my first question, I did want to give my listeners your entire background, your biography. It's very impressive and very extensive. You live your purpose as a multifaceted professional, your author of the book that I just mentioned, Do Good While Doing Well. 04:43 You are also a host of a podcast, The Angel Next Door. You are chair emeritus of Angel Capital Association, ACA. It's a global...
    Show More Show Less
    36 mins
  • Purpose: Designing for a Next act
    Aug 22 2024
    On this episode of The Founder's Sandbox, our host Brenda McCabe speaks with Khalid Machchate; accomplished 3 x exit startup founder, operator of a startup studio, board of director positions and now in his “NEXT ACT,“ Khalid is a member of Morocco’s Royal Advisory Committee by nomination from His Majesty King Mohammed 6th, for the development of the Kingdom. According to Brenda, "Khalid checks many boxes as a guest to the Founders Sandbox. The topic we settled upon is Purpose, when we met for the first time his remark to me about after he found the podcast and later on the website of Next Act Advisors, my consulting business, “It strikes me that not many people are thinking about their Next Act in life.“ They walk through Khalid’s origin story: growing up in a fishing village in Morrocco in a humble family; developing and selling his first software at the age of 11 years, and most recently; Khalid joined as the youngest member of Morocco’s Royal Advisory Committee for the Special Commission on the Development Model by nomination from His Majesty King Mohammed 6th, leading strategically the national development agenda through inclusive and sustainable public policies, technology and innovation. In conversations they share on how they intentionally and proactively work to provide a roadmap through digital transformation and human capital skill-up with clients. You can find out more about Khalid at: Linked IN https://www.linkedin.com/in/khalidmachchate/ https://khalidmachchate.com/ And view more of his content here : https://www.forbesafrica.com/under-30/2019/07/01/30under30-technology-category-2019/ https://www.bbc.com/afrique/region-41804783 Khalid Machchate: A Day in Our Digital Future | TED Talk A Revival of Fintech Funding in 2024 is Just a Pipe Dream... Or is it? | The Fintech Times Top 3 Digital Ways to Become the Best Leader Your Organization Deserves - The Good Men Project https://www.menabytes.com/startup-golden-rules/ Read an article by brenda on this topic at: https://nextactadvisors.com/next-act-as-a-prelude-to-a-last-act/ You can read the article in full by subscribing to Next Act Advisors at https://nextactadvisors.com/product/subscriptions/ and be sure to use the special discount code "sandbox25" for friends of The Founder's Sandbox for 25% off your subscription. transcript: 00:04 Hi, I'm pleased to announce something very special to me, a new subscription-based service through Next Act Advisors that allows members exclusive access to personal industry insights and bespoke corporate governance knowledge. 00:33 This comes in the form of blogs, personal book recommendations, and early access to the Founder's Sandbox podcast episodes before they released to the public. If you want more white glove information on building your startup with information like what was in today's episode, sign up with the link in the show notes to enjoy being a special member of Next Act Advisors. As a thank you to Founder's Sandbox listeners. 01:03 you can use code sandbox25 at checkout to enjoy 25% off your membership costs. Thank you. 01:17 Welcome back to the Founder's Sandbox. The Founder's Sandbox podcast is now in its second season. I am Brenda McCabe, the host. This monthly podcast reaches entrepreneurs and entrepreneurs and business owners who learn about building resilient, purpose-driven and sustainable businesses with great corporate governance. My mission is really simple. 01:44 I bring guests to the podcast who themselves are founders, business owners, corporate directors, investors, and professional service providers, who like me want to use the power of the private enterprise, be it small, medium or large, to create change for a better world. Through storytelling with each of my guests, including topics around resilience, purpose-driven organizations, and sustainable growth, 02:11 My goal is to provide a fun sandbox environment where we can equip one startup founder at a time to build a better world through great corporate governance. Today, I'm absolutely delighted to have as my guest, Khalid Machateh. He's joining the podcast today as an accomplished three-time exit startup founder, operator of a startup studio, board of director positions, and now in his next act. 02:41 He is a member of Morocco's Royal Advisory Committee by nomination from His Majesty King Mohammed VI for the development of the kingdom. So thank you Khalid for joining me in the Founder's Sandbox today. Thank you for having me, Brenda. Great. Well, you check mini boxes as a guest to the Founder's Sandbox. And I talked about business owners, corporate board directors, professional service. But this topic we settled. 03:09 upon his purpose. You know, we met for the first time and you'd actually spent some time on some podcasts as well as Next Act Advisors consulting website. And you remarked to me, you know, I don't think there are a lot of people that are thinking about their next act, right? And...
    Show More Show Less
    1 hr and 13 mins
  • Data, Data, Everywhere: A NAA Blog Reading
    Aug 8 2024

    Brenda A. McCabe, MBA's personal experience has contributed to the work at Next Act Advisors. The Growth Strategies of NAA clients are always informed by current regulations and the understanding of why things have evolved to where they are because of the regulations and how they might change in the future. Enjoy this special Founder's Sandbox Podcast episode of Brenda reading one of her published blogs, "Data, Data, Everywhere" ; Now that all our data – private and enterprise, is out there, how can enterprises uphold trust?

    You can read along to this blog with your NAA subscription at : https://nextactadvisors.com/data-data-everywhere/

    Show More Show Less
    15 mins
  • Purpose: Freedom to Support Lifestyles
    Jul 25 2024
    On this Episode of The Founder's Sandbox, Brenda speaks with Matt Clark-Chief Rainmaker of The Virtual Edge and, in his own words, "Chief Igniter" for business owners. They discuss Purpose in the context of Freedom as Matt shares his background as a rainmaker first as a waiter, where he discovered his gift in connecting people. Soon he evolved to selling door to door telecoms services, and co founder of a business that reached $6mn in two (2) years only to find himself with “golden handcuffs;” he had a wage and began selling his shares in the company after the thrill of building a company was no longer. From virtualedge his goal is to empower business owners to achieve growth without sacrificing their freedom. To learn more about how Matt’s journey into helping businesses wasn't just a career choice; it was a calling to fill gaps he saw in the market and to change lives. Matt discovered his purpose and while traveling the world, he has served 1,800 clients in 26 countries representing over $100mn in sales. You can find out more about Matt at: The Virtual Edge matt@thevirtualedge.com Transcription: 00:04 Welcome back to the Founders Sandbox. I am Brenda McCabe, your host. This Founders Sandbox podcast, it's now into its second season. 00:27 The monthly podcast reaches entrepreneurs and business owners who learn about building resilient, scalable and sustainable business with great corporate governance underlying it. My mission is very simple. I want to assist entrepreneurs and entrepreneurs in building those scalable, well-governed and resilient businesses. The guests to the podcast are business owners themselves, corporate directors, investment funds, professional service providers who like me 00:57 want to use the power of the private enterprise, be that small, medium or large, to create change for a better world. Through storytelling with my guests on topics that will include resilience, purpose-driven enterprises and sustainable growth, my goal is to provide a fun sandbox environment where we can equip one startup founder at a time to build. 01:26 a better world through great corporate governance. Today, I'm absolutely delighted to have as my guest, Matt Clark, who's joining us all the way from across the world in Thailand. He's joining in his capacity as chief rainmaker of the virtual edge. And in his own words, his role is one of chief igniter for business owners to enable them to be happy and richer. That's right. 01:55 Thank you, Matt, for joining us today. Thanks for having me on. After our initial introductory call the other day, it got me really excited to join in today and just have a conversation, ask some deep questions, and say what's on the mind. You speak about what's on the mind of many people today. Absolutely. And my listeners are business owners themselves, but also 02:21 corporate governance, corporate board directors, and professional service providers who really are affecting change through the companies they advise. And I'm really excited that you reached out as the CEO of the Virtual Edge, because I think what you're doing to provide freedom to business owners to live a very fulfilled lifestyle is quite unique. And I'm eager to get into the questions. 02:51 We chose my listeners, again, the podcast is available on most podcasts streaming platforms. And I always like to work with my guests on a catchy title that really goes back to either purpose, resilience, or sustainability. And Matt and I chose purpose, freedom to support lifestyles. So catchy title, but you'll hear more as we progress in the interview today. 03:21 Matt and I do have some commonalities in the type of services we provide. We both work with B2B companies and we are absolute connectors. How his ability to connect people is key to being a rainmaker and his choosing to create freedom for business owners to live a fulfilled life is what this podcast is going to be about today. Woohoo. 03:50 Woohoo. So you have a serial background as a rainmaker. You first started out, I believe in South Africa as a waiter. You discovered early on your gift in connecting people. You then were selling door to door sales and then co-founded with two partners, a business that in only two years you got to $6 million in revenue. And at that stage you 04:18 told me in your own words, you know, I felt like I had golden handcuffs and I really didn't feel fulfilled anymore. And so you set out to travel the world and nine years later, Virtual Edge is still going and you discovered your purpose while traveling in the world. And at this stage, nine years in, you've served 1,800 clients in over 26 countries. 04:47 representing over about a hundred million dollars in sales. So absolutely delighted for you to really walk us through your journey, what it is in terms of secret sauce at the virtual edge and as Chief Igniter, you bring to your clients. Can you share your origin story, Matt? Thank you. Yeah, a hundred percent. And you ...
    Show More Show Less
    48 mins
  • Unleashing Creativity for Business Excellence
    Jun 27 2024
    On this episode of The Founder's Sandbox, Brenda McCabe speaks with Sue Tinnish- an executive coach working with CEO's and Presidents of middle-market companies. They discuss "unleashing creativity for business excellence" , ranging from Sue's experience while in hospitality to make events interactive and engaging, to using playfulness with very complex issues in analogies and stories to lead good alignment of the organization. Sue is a seasoned professional who has worked in a variety of settings. She has a diverse background in business with specific skills in leadership, formulating strategy, managing change, building teams, and delivering on strategic and tactical projects. She is currently an executive coach working with CEOs and Presidents of middle-market companies. She supports executives as they deal with their own leadership issues (delegation, time management, prioritization, decision making & mindset) as well as supporting their organization’s growth addressing issues like talent optimization, sales, finance and risk. Sue earned her PhD from Benedictine University in Lisle, Illinois. She holds an M.B.A. with a concentration in finance and marketing from University of Chicago’s Booth School and a B.S. in communication studies from Northwestern University. And she likes to have fun! You can find out more about Sue Tinnish at: Linked IN https://www.linkedin.com/in/suetinnish/ or Contact her at: Sue.tinnish@vistagechair.com Resources: Why playfulness matters in Startup to Scale up. https://www.humorseriously.com/ Transcript 00:04 Welcome back to the Founder's Sandbox. I am Brenda McCabe, your host. This monthly podcast is now in its second season and it reaches entrepreneurs and business owners who learn about building resilient, scalable, and sustainable. 00:32 and sustainable businesses, all with great corporate governance. I wanna assist entrepreneurs and business owners in building these scalable, well-governed and resilient businesses. And I bring guests to the podcast that are themselves, founders, business owners, corporate board directors, investors and professional service providers, like Sue Tinnish, who's with us today. We all share a common... 01:01 interest in this using the power of the private enterprise, be that small, medium, and large, to create change for a better world. Through storytelling with each of my guests on topics that are gonna include their own experience with resilience, purpose-driven enterprises, and sustainable growth, my goal with the Founder Sandbox is to provide a fun sandbox environment where we can equip one startup founder at a time to build a better world through great corporate governance. 01:30 So today my guest again is Sue Tinnish. Thank you so much for joining me here, Sue. So happy to join you, Brenda, in this context. Excellent. Sue's joined in the podcast today in her capacity as a Vistage leader. For those who are actually seeing the video, I love your back screen, leading a life of a climb with Vistage. 01:57 She also has, as a member of Vistage, shares oftentimes in LinkedIn a newsletter called Making a Difference. I encourage everyone to follow Sue in LinkedIn because the messages that come across in this newsletter do resonate with business owners on making a difference. Today, we chose a topic, again, I'm all about resilience, sustainability, and purpose-driven 02:26 businesses. And when speaking with Sue on and off, we both share University of Chicago Graduate School of Business, Abu School is our background, right? That's we didn't meet there. But we did meet the alumni network is really quite active. And we discovered that we both use innovation and creativity with the work we do with our with our clients and 02:54 As I learned more of Sue's background, which I'll get to in a minute, I was just fascinated on specific tools, techniques, writing that she's used over the last 20 years at least. I'm gonna give you a brief introduction to Sue. She has a diverse background in business with specific skills in leadership, formulating strategy. 03:22 managing change, building teams and delivering a strategic and tactical projects. She is currently executive coach, working with CEOs and presidents of middle market companies. Prior to this activity, she's had experiences in academia, corporate banking, consulting and being an entrepreneur herself. So you check a lot of boxes, Sue. I thank you. I thank you again. 03:51 Also, the other aspect that we want to explore today is kind of you're a co-chair of the Chicago based Vistage Chief Executive Group and it's co-led by a male and a female. And I believe it's one of the unique or only chapters that is co-led and you're bringing in the diversity to the actual classroom itself. So I'd love to learn a little bit more later. All right. 04:19 So Sue and I have been in contact through our affiliation to the Chicago Women's Alliance. And I'm absolutely delighted that Sue's gonna tell us a ...
    Show More Show Less
    37 mins
  • Purposeful Culture Driven Sales
    May 2 2024
    On this episode of The Founder's Sandbox, Brenda McCabe speaks with Kelly Breslin Wright, Founder & CEO of Culture Driven Sales. They discuss resilience and purpose related to the Culture Driven Sales methodology where Kelly Breslin Wright operates as a C-level executive, board director, advisor, and adjunct university professor. Kelly Breslin Wright is an experienced executive and corporate board director for both public and private companies, with over 30 years of experience in leadership, sales, operations, and strategy roles. She has served as an Independent Director and Advisor for multiple Boards and has helped companies navigate multiple stages of growth. These include IPOs, enterprise expansion, CEO and leadership transitions, globalization, M&A, financings, business model changes, and global crises. She has a unique mastery of sales, go-to-market, leadership, transformation, strategy, growth and scaling, data and analytics, and culture. As an operator, Kelly Breslin Wright served as President and COO of Gong, an artificial intelligence platform that serves revenue organizations to deliver insights at scale. There, she managed all go-to-market functions, including Sales, Customer Success, and Marketing. For nearly 12 years prior to Gong, Kelly Breslin Wright was Executive Vice President of Sales (Chief Revenue Officer) at Tableau Software (formerly NYSE: DATA). She joined as the company's first salesperson, where she grew Tableau’s worldwide sales and field operations from zero to $850M in revenue and managed over half of the company’s 3,400 global employees. Tableau was purchased by Salesforce in 2019 for $15.7B. Before Tableau, Kelly Breslin Wright spent time at Bain & Company, McKinsey & Company, Bank of America, Dale Carnegie Training, AtHoc, and Southwestern Advantage. You can find out more about Kelly Breslin Wright at: https://www.linkedin.com/in/kellybreslinwright/  Culture Driven Sales Website: https://culturedrivensales.com/  University of Washington Foster School of Business Website: https://foster.uw.edu/faculty-research/directory/kelly-wright/  Winning the Board Game: How Women Corporate Make THE Difference Show transcription: 00:04 Welcome back to the Founder's Sandbox. The Founder's Sandbox is a podcast now in its second season. It's a monthly podcast in which I reach entrepreneurs and business owners that want to learn 00:33 about building resilient, scalable, and sustainable businesses with great corporate governance. I am Brenda McCabe, your host on the Founder's Sandbox, and my mission is really simple. By interviewing guests through their stories, I want to assist entrepreneurs in building those scalable, well-governed, and resilient businesses. Guests to my podcast are founders, business owners, corporate directors, and professional service providers 01:01 who like me want to use the power of the private enterprise, be it small, medium, or large, to create change for a better world. Through storytelling with a guest that will touch on topics that include resilience, purpose-driven enterprise, and sustainable growth, my goal is to recreate a fun sandbox environment where we can equip one startup founder at a time to build a better world through great corporate governance. Today, my guest is Kelly Breslin Wright. Thank you, Kelly, for joining me today. 01:31 Thank you for having me. I'm excited for the conversation. I've been pursuing Kelly for a number of years. And finally, we're making it happen today. So Kelly and I are going to talk about purposeful, culture driven sales. I'm going to give you a little background on Kelly. She is founder and CEO of Culture Driven Sales. She has promoted and led the Culture Driven Sales methodology as a C level executive, 02:01 public and private company board director, advisor, and adjunct university professor. She is an experienced executive and corporate board director for both public and private with over 30 years of experience in leadership, sales, operations, and strategy roles. We actually share a common past. We both originated from McKinsey and Company, where are paths crossed there. She has served as an independent director and advisor for multiple boards. 02:30 She's helped companies navigate multiple stages of growth, including IPOs, enterprise expansion, CEO and leaderships transitions, globalization, M&A, financing, business model changes, and global crisis. So we're in for a treat today. I asked Kelly to come because she really has a unique way of bringing in culture 02:58 behind sales. I think sales often times is a hidden or unwanted child. And I was amazed that none of my guests up until now has the expertise nor did they speak about sales. So it's the first time, Kelly, that you're gonna be talking to my listeners around your 30 years experience in sales. As an operator, Kelly served as president and COO at Gong, an artificial intelligence platform. 03:28 And we're ...
    Show More Show Less
    59 mins