• The Interplay of Ideas and Information: Creative Use of Data

  • Aug 19 2024
  • Length: 21 mins
  • Podcast

The Interplay of Ideas and Information: Creative Use of Data

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  • Summary

  • In this episode, Liana Dubois, Nine’s Chief Marketing Officer, is joined by Rose Herceg, President ANZ of WPP and Mike Rebelo, CEO Publicis Groupe to unpack the process and results from their involvement with Cannes Lions. Also covered, the interlay of ideas and information and specifically how the creative use of data drives both advertising engagement and creative effectiveness. Whether you’re a marketing professional, a creative enthusiast, or curious about the power of advertising, this episode promises to inspire and challenge your thinking.

    For questions or feedback about this episode, visit https://www.nineforbrands.com.au/talking-creativity/

    See omnystudio.com/listener for privacy information.
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