In this episode of The New F Word, we sit down with Simon Kallu, an expert in fractional CFO services and Tony Robbins' UK and Europe's Accounting Partner, to explore how this evolving role is reshaping financial strategies for growing businesses.

Simon shares insights from his decade-long journey in finance, explaining how his company, Growfactor, helps businesses on the cusp of major growth by offering tailored financial expertise. We explore the common pitfalls entrepreneurs face when managing their finances solo, and how a strategic partner can bridge the gap between day-to-day operations and long-term success.

Simon uncovers the importance of financial intimacy—understanding that while DIY methods may work short-term, external expertise can provide the fresh perspective needed to scale effectively. Simon also shares his experiences working with high-profile entrepreneurs and offers practical advice on integrating finance into every aspect of business strategy.

The New F*Word is produced and managed by Urban Podcasts.

What if there was a better way for small businesses to manage their finances without hiring a full-time CFO?

In this episode, Colin sits down with John Dalrymple from Ferrock Finance to explore how fractional finance is reshaping the financial landscape for growing companies.

John shares how Ferrock Finance, led by Scott Willis, saw a gap in the market for fractional finance roles and how they’ve been helping a diverse range of clients—from established SaaS companies to emerging startups.

We explore the benefits of fractional CFOs, especially for companies on the brink of growth. John offers an inside look at how fractional services can provide high-level financial expertise without the hefty price tag of a full-time hire. He also addresses the common hesitations around making the switch, including how to mitigate risks while balancing career and family life.

John dives into the unique value Ferrock Finance brings to the table, sharing insights on maintaining personal client relationships and avoiding common pitfalls in financial modeling and pitch presentations.

As we assess the current market landscape, John discusses the tightening of capital availability and why it’s more important than ever for businesses to demonstrate financial competence.

The New F*Word is produced and managed by Urban Podcasts.

Is your business missing out on the financial expertise it needs to grow?

In this episode, I sit down with Marc Obrart, co-founder of fin-house, to explore how fractional finance is revolutionising the way startups and SMEs approach their financial strategies.

Marc shares how fin-house is shaking up the traditional finance model by offering tailored, agile finance teams—delivering high-impact CFO services without the full-time commitment. We explore the gaps in conventional accounting, why proactive financial guidance is critical for scaling, and how fractional CFOs are helping businesses make smarter decisions.

From streamlining day-to-day operations to navigating high-level strategy, Marc’s insights provide a fresh look at the evolving role of finance professionals.

The New F*Word is produced and managed by Urban Podcasts.