The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing

By: Chris Schaeffer Certified Google Ads Specialist
  • Summary

  • Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com

    © 2024 The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
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Episodes
  • The Worst Account I’ve Ever Seen (Episode 442)
    Dec 16 2024

    Don't make these same mistakes! This week we take a look at three examples of accounts that made big mistakes and wasted thousands of dollars in Google Ads. As the year comes to an end use these examples to learn how to avoid these deadly account management mistakes.

    Try Opteo for free for 28 days - https://opteo.com/psp

    Chris Schaeffer - https://www.chrisschaeffer.com

    Watch this episode on YouTube: https://youtu.be/zwwHxifjj3U

    Submit a Question - https://www.paidsearchpodcast.com

    Twitter - https://x.com/PaidSearchPod

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    32 mins
  • Answering Your Questions (Episode 441)
    Dec 9 2024

    Answering questions from listeners about Google Ads. Topics include solving an issue with conversion tracking, performance max questions, how to manage search terms effectively, Google Ads policy issues, and a question about Google's sweeping changes to their platform in the past 5 years.

    Try Opteo for free for 28 days - https://opteo.com/psp

    Chris Schaeffer - https://www.chrisschaeffer.com

    Watch this episode on YouTube: https://youtu.be/_Nf6mkHN2JU

    Submit a Question - https://www.paidsearchpodcast.com

    Twitter - https://x.com/PaidSearchPod

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    42 mins
  • HVAC & A/C Lead Generation (Episode 440)
    Nov 25 2024

    HVAC campaigns in Google Ads are very difficult high spending accounts to manage. In today's episode Chris Schaeffer is talking about how you can get better results from these difficult search campaigns focused on A/C repair lead generation. There are a lot of ways to manage lead generation for HVAC and these tips should help you decide how to best approach this tough industry.

    Try Opteo for free for 28 days - https://opteo.com/psp

    Chris Schaeffer - https://www.chrisschaeffer.com

    Watch this episode on YouTube: https://youtu.be/e5EAzDusFUc

    Submit a Question - https://www.paidsearchpodcast.com

    Twitter - https://twitter.com/PaidSearchPod

    Show More Show Less
    31 mins

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