The Product Boss Podcast

By: Jacqueline Snyder
  • Summary

  • A business podcast for product entrepreneurs. A creative balance of life and business to help you create your dream life. Featured in Inc. as "the country's most sought-after product experts." Also featured in Forbes, NBC News, Yahoo! Finance and more. Also a co-founder of the Shop 1 in 5 pledge - a commitment to shop 1 in 5 of your purchases from small businesses online and offline. The goal in every episode: uplevel you as the Boss of your business. Take your physical product sales and strategy to the next level to create your dream life. As a woman entrepreneur and product expert Jacqueline Snyder delivers a workshop-style strategy hour of social media marketing strategies and marketing made easy and simple. Blending life as a boss mom, goal digger, coach and female business owner in this ever-changing online world has its ups and downs. Creator of the Best Seller framework of snowballing your sales inside their signature course, Multi-Stream Machine, which focuses systems, visibility and sales from $0-$100k and beyond. http://www.multistreammachine.com Join me weekly in a training and “marketing school” format with actionable takeaways that include how to grow your online platforms and revenue, e-commerce business sales channels, gaining steady and perpetual traffic to your website, such as Amazon, Shopify, Etsy, brick and mortar, bakery and food products, one-of-a-kind custom or artist products, social media influencer marketing, small business marketing ideas, content calendar, scaling handmade, visibility and Instagram tactics, abundance entrepreneurial mindset and growth, productivity hacks and organization tips. Guests include: Jenna Kutcher of Goal Digger Podcast, Lori Harder of Earn Your Happy podcast, Jamie Kern Lima (author of Believe IT), Cat & Nat Unfiltered, David Meltzer, Jasmine Star, Angie Lee of Ready is a Lie and Mike Lee of Soul CBD, Suzi Weiss Fischman, Pura Vida Bracelets, Mike Michalowicz of Profit First, Joy Cho, Jaclyn Johnson of Work Party and Create & Cultivate, Kelly Roach, and more. Are you asking yourself: Is it possible to create consistent income and multiple streams of revenue in the product world? Can you take your maker or Etsy business, physical product or private label business a full-time income from a side hustle to a stable household income for you and your family? Can makers be millionaires? Can you take your handmade items and scale your team, inventory, and production? The answer to all: YES! Let’s dig in! Don’t forget to subscribe.
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Episodes
  • 653. Why You’re Stuck in Your Product Biz and How to Start Moving Forward
    Jan 6 2025

    Welcome to another episode, product bosses! It’s the start of 2025 and today, I’m reflecting on the past year and sharing my insights on why you might not be making progress in your business plus how you can change that.

    In this episode, I’m digging into the common pitfalls entrepreneurs face, like being stuck in planning mode, dealing with perfectionism, and feeling overwhelmed by tasks that don't move the needle in your business. I’m also discussing the power of taking consistent, focused action to turn great ideas into successful ventures, the concept of intentional resets, and how utilizing three New Year's resets throughout the year can lead to continuous progress.

    Plus I’m so excited to introduce that inside of my membership, The Product Boss Academy, we’re going to be doing the Action Takers Reset workshop, every six weeks, to help you periodically reset and reignite your passion and focus. If you want in, don’t forget to join The Product Boss Academy here. Let's kickstart 2025 with purpose and momentum!

    Resources:

    • What if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That’s exactly what you’ll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business. Click here to grab your spot.
    • Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

    Connect:

    • Website: theproductboss.com
    • Instagram: @theproductboss

    Mentioned in this EP

    • Schedule your free demo with Katana here and make inventory management a breeze.
    • Ready to dive into email marketing? Get started for free now with Klaviyo.

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    24 mins
  • 652. "I want to cross the six figure mark, but I work a full-time job and my product business is my side hustle- help!" | Coaching Session
    Jan 2 2025

    Happy New Year, product bosses and welcome to our very first coaching session of 2025! In this episode, I’m chatting with Lai Sha, the owner of Kumumea, an inspiring brand that offers handbags, accessories, and apparel. Just like many of you, Lai Sha is juggling and trying to blend a lot—she's a mom of three, holds a full-time job, and is working on elevating her side hustle past the six-figure mark.

    In this episode, we focus on tackling Lai Sha’s two major hurdles: finding more time in her day and reaching the next revenue milestone. This episode is all about strategies to buy back your time by delegating tasks and focusing on the needle-moving activities that will help scale your business. We discuss how outsourcing tasks like inventory can free up your time to concentrate on strategy and growth, the importance of developing a marketing strategy to drive traffic to your e-commerce site, and emphasizing the need to know your numbers and leverage data to make informed decisions going forward.

    Tune in as we dive deep into what it takes to get out of your own way, delegate tasks effectively, and concentrate on actions that drive revenue. Discover actionable steps to start 2025 strong, including a free “Do, Delegate, Delete” Worksheet to help you reclaim your time. If you're ready to elevate your business and make substantial progress this year, this episode is for you!

    Resources:

    • Learn more about Kumumea
    • Follow Kumumea’s journey on Instagram
    • Grab your Do, Delegate, Delete Worksheet here.
    • If you’re making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. This is your last chance to join so if you’re considering it, don’t delay! You can find all the details and grab your spot here.
    • What if you could get all of the tools, resources, and support you need to grow your product-based business, all in one place? That’s exactly what you’ll get inside of my brand new membership, The Product Boss Academy! This is the complete ecosystem designed to support you at every stage of your product-based business. Click here to grab your spot.
    • Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

    Connect:

    • Website: theproductboss.com
    • Instagram:
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    1 hr
  • 651. Dream It, Build It, Own It: Crafting Your 2025 Vision
    Dec 30 2024

    Welcome to another episode, product bosses! As we stand on the edge of 2025, join me in this special New Year's episode focused on how to make this your most successful year yet. From reflecting on your wins and challenges of 2024 to creating a clear vision for 2025, I’m walking you through a workshop-style approach to turn your big dreams into actionable steps.

    In this episode, we’re going to reflect on and audit how 2024 went for you, and envision where you want your business and personal life to be by the end of 2025. I’m also sharing the three key areas you should focus on: simplicity, investing in your growth, and the power of community, if you really want to transform yourself and your business this coming year.

    Whether you're just starting out or looking to level up, this episode is packed with insights and strategies to make 2025 your year of abundance and growth. So grab a pen, a piece of paper, and tune in to make 2025 the year we dream bigger and achieve together!

    Resources:

    • If you want to listen to Episode 649 - Picture This: Your Most Successful Year Starts with This Exercise and envision 2025 with me click here.
    • If you’re making $100k to $300k in annual revenue in your product-based business, consider joining my 3 month group coaching and Mastermind hybrid program, Designed to Scale Lab. You can find all the details and grab your spot here.
    • If you’re making $300k and above, you might just be the perfect fit for my Inner Circle Mastermind, a 9-month Mastermind experience to help you transform your business and live the life you’ve always dreamed of. Fill out the application here and one of our team members will be in touch to schedule a call for you with Jacqueline.
    • Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.

    Connect:

    • Website: theproductboss.com
    • Instagram: @theproductboss

    Mentioned in this EP

    • Grab your free trial of Shopify today by clicking here.
    • Never run out of your best-selling inventory again! Click here to grab your free 14-day trial of CraftyBase.

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    21 mins

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