• The Scaling Wellness Podcast: Scale Your Massage Business

  • By: Darryl "DJ" Turner
  • Podcast

The Scaling Wellness Podcast: Scale Your Massage Business

By: Darryl "DJ" Turner
  • Summary

  • Welcome to The Scaling Wellness Podcast - the podcast dedicated to sharing what, why, and how of scaling your wellness practice beyond yourself, as well as sharing inspiring stories of how others did it themselves. Join Darryl “DJ” Turner as he and his guests share everything you need to know about scaling your practice up, while scaling back your stress, responsibility, and client-facing hours. Listen to new interviews every Monday with a bonus episode every Thursday!
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Episodes
  • 265 - 3 Ways To Increase Revenue Without Spending More On Marketing
    Sep 16 2024

    What if I told you that you could make more money, book more clients, and boost your profits—without investing in more marketing, adding new services, or expanding into retail? Sounds too good to be true, right? In this episode, I’ll reveal how some of my clients have doubled their business and hit six figures without spending an extra dime on marketing. Spoiler: it's all about making small but powerful tweaks.

    We’ll dive into three key strategies that can transform your business: from fixing your team’s rebooking consistency, to reactivating past clients, and optimizing your schedule to serve more clients with the resources you already have. These are actionable steps you can implement today to increase revenue without the marketing spend.

    If you’re ready to take your business to the next level, this episode is for you. And if you want personalized help to accelerate your growth, don’t miss out on our intensive coaching offer! Tune in and start scaling your success.




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    Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com

    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

    Follow us on Instagram: www.instagram.com/scalingwellness

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    15 mins
  • 264 - How Nicole Miller Transformed Financial Struggles into a Successful Spa Business
    Sep 9 2024

    Welcome to the Scaling Wellness podcast! In this episode, we delve into the inspiring journey of Nicole Miller, the determined owner of Miller Massage, a boutique day spa in Surprise Arizona.

    Nicole's story is one of resilience, as she shares her experiences of overcoming financial challenges to build a successful business from the ground up.

    Throughout the episode, Nicole reflects on the obstacles she faced during the pandemic, including losing and regaining clients, expanding her business, and transitioning from a solo practitioner to managing a growing team.

    She offers valuable insights into the mental shift required to embrace her role as a business owner, the complexities of handling finances, and the significant decision to switch her team from independent contractors to W-2 employees.

    Nicole's candid discussion also touches on the realities of running a small business, from the impact of COVID-19 to managing client retention and salon policies. Her experiences with marketing strategies like Groupon, strong cancellation policies' importance, and relentless determination offer practical lessons for entrepreneurs in any industry.

    Join us as we explore Nicole's journey of passion, perseverance, and entrepreneurial spirit.




    Check out Nicole’s website:

    https://millermassage.com/

    Her social media pages:

    facebook.com/millermassage/

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    Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com

    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

    Follow us on Instagram: www.instagram.com/scalingwellness

    Show More Show Less
    49 mins
  • 263 - How To Improve Your Team's Retention & Rebooking Rates
    Sep 3 2024

    Struggling to keep your clients coming back? If you’re sending new clients to your team but can’t seem to get them to rebook, this episode is for you. As we transition from summer to fall, many of my 1:1 clients face the same challenge. You’re great at what you do, but success isn’t just about attracting clients—it’s about retaining them.

    In this episode, we tackle a common mistake: assuming that your team should just "get it" after being shown once. It’s not enough to explain things once and expect mastery. We’ll explore "The Training Trinity"—a powerful approach to ensure your team has the systems, accountability, and repetition they need to succeed in rebooking.

    Your business deserves the same care you give your clients. If you’re ready to build a thriving, sustainable, high-revenue, low-stress business, you’ve got to put in the work on your business, not just in it. And remember, you don’t have to do it all alone—discover how our intensive coaching can help you elevate your team's performance.




    - - - - - - - - - - - - -

    Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com

    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

    Follow us on Instagram: www.instagram.com/scalingwellness

    Show More Show Less
    13 mins

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