The Shopify Solutions Podcast

By: Scott Austin
  • Summary

  • Want to get the most out of your Shopify business? Listen to the Shopify Solutions Podcast to get concrete examples and recommendations on how to build and grow your eCommerce business. Hosted by Scott Austin, owner of JadePuma, a Shopify-focused agency in San Diego, California. Scott has decades of e-commerce experience with the biggest companies and the smallest stores and everything in between.

    © 2024 The Shopify Solutions Podcast
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Episodes
  • Episode 145 - Adding AI to your Shopify Technology Toolbox
    Nov 6 2024

    11/26/24 - Episode 145

    Episode Summary

    In Episode 145 of the Shopify Solutions Podcast, Scott Austin discusses the integration of artificial intelligence (AI) into various business tools and its growing significance for Shopify store owners. He highlights how AI is now embedded in platforms like Shopify, email services, Loom, Notion, and Adobe products, enhancing functionalities such as auto-responses, video summarization, task management, and creative processes. Scott emphasizes his reliance on ChatGPT, noting its value in streamlining tasks within his agency. He advocates for consistency in using a single AI provider to build proficiency, comparing it to choosing between Apple and Android ecosystems. The episode underscores the importance of embracing AI tools to improve efficiency and effectiveness in managing Shopify stores.

    Show Links

    • Chat GPT - https://chatgpt.com/
    • Episode 96 - How to Kickstart Creating Copy for your Shopify Store - https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-96-how-to-kickstart-creating-copy-for-your-shopify-store
    • Episode 118 - AI Images in your Shopify Store - https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-118-ai-images-in-your-shopify-store
    • Episode 122 - Using AI in Customer Support - https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-122-using-ai-in-customer-support


    Show Notes & Transcript

    https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-145-ai-as-your-shopify-companion

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    18 mins
  • Episode 144 - Building Trust in your Shopify Store with Trust Badges
    Oct 23 2024

    10/23/24 - Episode 144

    Episode Summary

    In this episode, Scott discusses the importance of building trust for online stores. He focuses on trust badges—small icons that reassure customers about security, payments, guarantees, shipping, and reviews. These badges help reduce customer hesitation and boost conversions.

    Scott explains where to place badges on your site (homepage, product pages, cart, footer) and shares best practices for consistent styling, relevance, and accessibility. He also introduces his Shopify app, Badgezilla, which offers customizable, brand-aligned trust badges with features like conditional logic and mobile optimization, designed to build credibility and increase sales.

    Show Links

    • Badgezilla - https://apps.shopify.com/badgezilla
    • Episode 5 - Establishing Trust in your Shopify Store - https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-5-establishing-trust-in-your-shopify-store


    Show Notes & Transcript

    https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-144-building-trust-with-badges

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    19 mins
  • Episode 143 - Shopify SEO with Joshua George
    Oct 9 2024

    10/9/24 - Episode 143

    Episode Summary

    In Episode 143 of the Shopify Solutions Podcast, Joshua George, an SEO expert from ClickSlice, discusses the importance of SEO for Shopify stores. He highlights strategies such as adding content to category pages to improve rankings, using keyword research to map content effectively, and the importance of optimizing technical SEO without overcomplicating it. He emphasizes focusing on user intent and ensuring keywords are aligned with Google’s understanding to drive organic traffic and conversions.

    Show Links

    • ClickSlice - https://www.clickslice.co.uk/

    Video & Transcript

    https://jadepuma.com/blogs/the-shopify-solutions-podcast/episode-143-shopify-seo-with-joshua-george

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    54 mins

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Brilliant Information for Shopify Stores

A must listen for shopify store start-ups. Great podcast. Highly recommended listening for anyone wanting advice on how to make their store a success.

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