Thriving Stylist Podcast

By: Britt Seva
  • Summary

  • The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen? The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results. I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.
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Episodes
  • #367 - How To Calculate Your Salons Worth
    Jan 6 2025

    Have you ever wondered how much your salon is really worth? I know there are a lot of salon owners out there who are looking to sell their salon in the future, so today I want to cover how to calculate your salon's value and position yourself for a lucrative sale.

    In this episode, I share the factors that influence a salon's worth, from its clientele base to its reputation, and reveal how to build a strong foundation for your salon that will make it attractive to potential buyers.

    There are a lot of unique challenges and opportunities in the relationship-based salon industry and I hope this helps you navigate it all and unlock the secrets to maximizing your salon's value. If you are a stylist looking to someday buy your own salon, then this episode is a must-listen for you as well!

    Do you have a question for me that you’d like answered in a future episode like this one? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!

    If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this.

    Learn more at: https://thrivingstylist.com/podcast/

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    23 mins
  • Best Of: #339 - How to attract more clients FAST in today's economy
    Dec 30 2024

    As we are right in the midst of the busy holiday season, the Thrivers team and I are releasing the second of two “Best of” episodes rather than our usual fresh content to wrap up 2024. Today, we’re replaying a popular episode we first brought you in June of 2024, where I shared a classic marketing concept that can help you attract more clients FAST in today’s economy, and also keeps them coming back to you time and time again!

    As we head into a brand new year, we invite you to take the time to listen back to these special replay episodes and ask yourself if you've already implemented everything shared in them. If you're anything like me, you often listen, get inspired, but you don't always take action. So this is an opportunity to instead of learning more stuff, take the time to ask yourself what you have heard but haven't completely dialed in just yet. This is a great time to look at your brand and your business, identify the areas you don't usually have time for or have convinced yourself are good enough as we head into 2025, and to start thinking about how you want this new year to look for you.

    If you haven’t yet listened to it, I encourage you to tune into our #354 - The 2025 Predictions Podcast to see what I see coming for our industry in the near future, and we’ll see you back here next week!

    You’ve likely noticed that the impact of social media apps like Instagram has really changed, and stylists from coast-to-coast are telling me it’s becoming more difficult to attract and retain clients than it was in years past. In this episode, I want to look at a classic marketing concept that came up recently at an excellent mastermind event that I attended that I felt would resonate with you all. I hope what I share here today helps you attract more clients FAST in today’s economy, and also keeps them coming back to you time and time again!

    Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!

    If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this.

    Learn more at: https://thrivingstylist.com/podcast/

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    26 mins
  • Best of: #331 - The Pricing Crisis and How We Got Here
    Dec 23 2024

    As we are right in the midst of the busy holiday season, the Thrivers team and I are releasing two “Best of” episodes rather than our usual fresh content to wrap up 2024. Today, we’re replaying a popular episode we first brought you in April of 2024, where I talked more about “The Great Divide” and the pricing crisis we’ve found ourselves in, along with the important things to keep in mind as we operate our businesses in today’s environment.

    As we head into a brand new year, we invite you to take the time to listen back to these special replay episodes and ask yourself if you've already implemented everything shared in them. If you're anything like me, you often listen, get inspired, but you don't always take action. So this is an opportunity to instead of learning more stuff, take the time to ask yourself what you have heard but haven't completely dialed in just yet. This is a great time to look at your brand and your business, identify the areas you don't usually have time for or have convinced yourself are good enough as we head into 2025, and to start thinking about how you want this new year to look for you.

    If you haven’t yet listened to it, I encourage you to tune into our #354 - The 2025 Predictions Podcast to see what I see coming for our industry in the near future, and we’ll see you back here next week!

    Do you have a question for me that you’d like answered in a future episode? A great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I'm looking forward to answering your question on a future episode on the podcast!

    If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this…

    Learn more at: https://thrivingstylist.com/podcast/

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    24 mins

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