Imagine building a product that perfectly caters to a hidden need, a need so crucial yet overlooked, that your product becomes an instant success. 🤯

That's the power of identifying underserved needs. 🚀

In this episode of "Uncover Hidden Needs: Find Your Product's Niche", we dive deep into the Lean Product Process, a methodology that emphasizes customer value above all else. 🎧

We'll explore how to define your target customer and discover their pain points. 🎯

We'll delve into techniques like customer interviews and surveys to unearth those golden nuggets of insight that can make or break your product.💡

We'll discuss how to use the importance versus satisfaction framework to prioritize product opportunities that create the most customer value.

Learn to distinguish between problem space and solution space so you can focus on what the product needs to accomplish for customers before getting into how it will accomplish it.

Discover the Kano Model, a framework that helps you understand customer needs and satisfaction, classifying them as must-haves, performance needs, and delighters.

Join us as we uncover the secrets to building products that not only meet customer needs but truly exceed expectations! ✨

#productdevelopment #leanstartup #customerexperience #productstrategy #marketing #business #entrepreneur #innovation #growthhacking #saas