Join us for an insightful conversation with the team from O'Keefe Built, leaders in the deck-building industry known for their commitment to innovation, craftsmanship, and quality. In this episode, we'll explore their journey from humble beginnings to becoming a standout in outdoor construction. Learn how they tackle challenges, create bespoke outdoor living spaces, and leverage modern marketing strategies to grow their business. Whether you're a seasoned builder or just starting out, this episode offers practical tips on blending craftsmanship with business growth.

Join host April Edwards on We Love Deck Builders as she sits down with Chris Breen, founder of Legacy Decks Academy, to explore the game-changing DECKx Talks happening at DeckExpo in Dallas on November 12th. Chris reveals the inspiration behind this dynamic series and how it’s designed to help deck builders at all stages level up their business skills. From mastering profitability and business systems to exploring the latest design trends and materials, this episode dives deep into how DECKx Talks can empower you to build a more successful and sustainable business. Whether you're attending the event or just want to stay sharp on industry innovations, this conversation is packed with actionable insights you won't want to miss!

In this We Love Deck Builders episode, we dive into the complex world of marketing and why it's not a one-person job. Just like building a deck requires a team of skilled specialists, marketing your deck business involves multiple roles that are essential for success. From the visionary who sets the big-picture goals, to the project manager who ensures all the parts work together, and the SEO expert who boosts your online visibility—each role plays a critical part.

Expecting one marketing assistant to handle everything from web design to SEO to copywriting is like expecting a single crew member to design, build, and finish a custom curved, multi-level deck by themselves. In this episode, we pull back the curtain on the real teamwork required to scale your business and why a solid, multi-faceted marketing strategy is key to long-term success.