What does it take to lead with purpose?

In this episode of 99 Humans, EJ Kim, Co-Founder & CEO of NNABI, shares her inspiring journey from corporate life to bootstrapping a wellness startup laser-focused on perimenopause. Guided by her passion and purpose, EJ is forging her own path with what she calls a “portfolio career.” Her drive to change how women experience perimenopause—with support, clarity, and community—makes this a must-listen for anyone looking to create meaningful impact.

EJ dives into the unique challenges of perimenopause, how she’s transforming the conversation, and what it means to pursue a career fueled by both passion and purpose. If you’ve ever wondered how to discover your own path, pursue a personal mission, or embark on a journey of self-discovery, this episode is for you.

Tune in to hear EJ’s insights on authentic leadership, honest self-reflection, and the transformative power of living your purpose.

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99 Humans is a multimedia platform centered on humanizing leadership. Hosts Jeff Lakusta and Nadia Carta interview a group of cross-industry leaders, seeking stories about the human side of leadership. Join us and share your story:

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