Social Impact Business

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over 50 countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.

With more than a decade of success bringing companies and organizations together to the benefit of both, Tynesia Boyea-Robinson is an expert in helping business leaders and managers leverage social impact for increased business profits. In The Social Impact Advantage, she offers tools, resources, and insights to help you successfully navigate the modern business climate in an authentic way.

The New York Times best-selling authors of Switch and Made to Stick explore why certain brief experiences can jolt, elevate and change us - and how we can learn to create such extraordinary moments in our life and work. What if a teacher could design a lesson that he knew his students would remember 20 years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients?

Around the world, a new generation is looking beyond greater profits, for meaningful purpose. But, unlike business, few social interventions have achieved significant impact at scale. Inspired by the modern innovation practices popularized by best seller The Lean Startup that have fueled technology breakthroughs touching every aspect of our lives, Lean Impact turns our attention to a new goal-achieving radically greater social good.

For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability.

Every day, you have an opportunity to use your voice to have a positive impact - at work or in your community. You can inspire and persuade your audience - or you can distract and put them to sleep. Nervous, rambling robotic - these presentation styles can ruin a talk on even the most critical topics. And with each weak performance, career prospects dim. To get ahead and make an impact, you need to deliver well-crafted messages with confidence and authenticity. You must sound as capable as you are.

Morgan Simon is an investment professional who works at the nexus of social finance and social justice. In Real Impact, she teaches us how to get it right, leveraging the world's resources to truly transform the economy. Over the past 17 years, Simon has influenced over $150 billion from endowments, families, and foundations. In Real Impact, Simon shares her experience as both investor and activist to offer clear strategies for investors, community leaders, and entrepreneurs alike. Real Impact is essential listening for anyone seeking real change in the world.

In From Ideas to Impact, Michael Sheldrick delivers an inspiring and insightful discussion on how to implement social impact by driving policy change.

Business communications expert Phil Harkins helps Fortune 500 companies drive growth and increase productivity with his proven strategies. Now, this updated edition of his communications classic provides the insight and expertise you need to seize the competitive edge in your own industry.

Communicating with Mastery provides listeners with a rich treasure trove of frameworks and tools for leadership communication as developed and taught over the past decade at Stanford's Graduate School of Business. Designed for the business leader on the go, it provides you quick access to helpful approaches to vexing communication problems leaders face today in speaking and writing to various audiences.

How you create a legendary school starting tomorrow. Have you ever wondered, why didn’t they teach me about this in school?

Do you want to become an exceptional nonprofit leader? You have a vision, you have a mission, and you have a burning desire to do good in the world. But that’s it. Starting a nonprofit seemed like the right thing to do but it hasn’t turned out to be that simple. Your skills are in driving social change, not in managing people, finding donors, and all the administrative headaches that come with running a business. But it’s ok. All of these challenges are solvable and shouldn’t hold you back from fulfilling your purpose.

I have taken many students from feeling confused and doubtful to clear and confident. One of my students got working with me shortly after starting his podcast. Within his first six months, he had over 30,000 downloads! In Podcasting Marketing, you'll discover how to organically grow your subscribers in the thousands; how to use social media to grow your listeners on autopilot through positive ecosystems; 11 tricks to skyrocket engagement in your community; how to optimize your podcast for growth with analytics; and more.

All the world's a stage, and the greatest role you'll ever get to play is you. As the 'Coach in Your Pocket', Diana Theodores shows you how to bring your fuller, authentic self forward to get great results for women at all levels of the career ladder. Whether you need to rouse your team, pitch to the board, influence stakeholders, give feedback, speak to one person or 1000 - you'll discover that you have everything you need to shine in every role you play. An irresistible invitation - to ignite your fire, grow your wings and lift off into your best personal performance.

In The Toolbox: Strategies for Crafting Social Impact, celebrated nonprofit executive Jacob Harold delivers an expert guide to doing good in the twenty-first century. In the book, you'll explore nine tools that have driven world-shaking social movements and billion-dollar businesses--tools that can work just as well for a farmers market or fire department or small business.

Data has never been more important to your success than it is today, yet you are surrounded with data you can’t trust and the overwhelming burden of fixing it. Everyone deserves data that helps - not hurts - their organization. This book is a must-listen for anyone tasked with solving data problems...or anybody who needs their efforts to succeed. Inside, you will find a precise definition of data value and why you should always focus on maximizing it, how to build early momentum with the Simple Virtuous Cycle, and more.

Traditionally, an entrepreneur develops a detailed plan, finds money to fund it, and then pursues it to its conclusion. But conditions can change drastically at any point - you can end up locked into a process based on now-obsolete assumptions. The lean startup is all about agility and flexibility. Its mantra is "build, measure, learn": create small, experimental initiatives, get real-world feedback on them quickly, and use that data to identify what works and discard what doesn't. And then test some more.

Sure, being the best sounds great. But simply being the best is no longer enough to position you at the front of the pack. You also need to be perceived as being the best. And that's why Perception is so important. With this book, authors Franziska Iseli and Christo Hall show you how to harness the power of perception to achieve success - whether you are leading a small business, trying to climb the career ladder, or simply working to achieve greater success in relationships and improve your personal life.

The 25 Minute Meeting goes beyond "cut to the chase" and shows you how to take back your work day with smarter planning and more productive action. Meetings have become a de facto way of working, and as they pile up and stretch to interminable lengths, they eat up our days and sink productivity - if they are poorly planned and run. Done well, meetings are short, sharp, productive affairs that provide critical time and space for the interactions that drive business forward.

Communication is such a big part of our daily life. We are constantly being judged by everyone around us, based on what and how we’re talking to them. It happens unconsciously, but it’s still there. You are on the stand every single day, without even realizing it. Luckily, no one is born a good communicator - you need to mold yourself into one.