• Strategies to Reach and Influence Decision-Makers

  • Feb 18 2025
  • Length: 27 mins
  • Podcast

Strategies to Reach and Influence Decision-Makers

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  • Summary

  • Lightning Round: 10 Worst Mistakes You Can Make in Sales

    Question: Lorenzo from San Francisco asks, “I have been working in insurance sales for more than 15 years, and it is getting harder and harder to get to the right person. I ask prospects who to talk with, who makes decisions—they assure me they can—and then I hit a dead end? How do you determine who makes the decisions in organizations? Am I doing something wrong?”

    Book: Selling to Big Companies - Jill Konrath

    ❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com

    🧠 Register now for the Sales Logic Expert Exchange→This month: Tiffany Bova!

    Topic: "Unlocking Sustainable Growth: The Roadmap to Long-Term Success"

    → Register for Feb. 25th from 3-4 p.m. CT here.
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