Lightning Round: Top 10 Ways to Sell Through the Holidays

Question: Carl in Bozeman, Montana asks, “I'm new in sales, having moved from engineering to the sales side of the company and I am excited about it. I have been given a brand new territory for our company, so much opportunity it is almost overwhelming. Where do I start? What is the best use of my time?”

Book: New Sales Simplified by Mike Weinberg

🤍 Please donate to help Western NC at www.828strong.com

❖ Send your questions to Meridith and Mark at hello@saleslogicpodcast.com

💡 Wish you could role-play with a “customer” before you actually call? Now available: Sales Logic Role Play. One of the many perks of the Sales Logic Mastermind. Find out more here!

Lightning Round: Top 10 Ways to Increase the Value You Give to Customers

Question: Davis Brow from Chicago asks, “My clientele is civil construction, which is very seasonal in the Midwest. When I follow up too much, I risk being annoying. When I try to give them time & space, it becomes easier to forget about their need for our service. In addition to better discovery, do you have any advice on best practices for following up after a proposal is sent? I've looked for books on the topic and nothing has caught my eye. Since I've struggled to find solutions on my own, I assumed I should ask the experts. You and Mark always have sound advice on all things sales.”

Book: The Automatic Follow-up Formula by Dorothy Vernon Brown

🧠 Register now for the Sales Logic Expert Exchange! This month: Larry Levine.

Topic: what it truly takes to succeed in a post-trust world, where traditional sales tactics no longer cut it.

October 28th at 4 p.m. EST! Don’t miss it. Register here.

🤍 Please donate to help Western NC at www.828strong.com

Lightning Round: 10 Ways to Make Sales Relationships More Meaningful

Question: Tammy from Phoenix asks, “My boss is pushing us to use AI for everything we do. Feels like my job is at risk. My clients love me. We sell cyber security services and they need personal service. It’s a big reason they buy from me. What should I do?”

Book: Selling from the Heart by Larry Levine

🤍 Please donate to help Western NC at www.828strong.com

🧠 Register now for the Sales Logic Expert Exchange! This month: Larry Levine.

Topic: what it truly takes to succeed in a post-trust world, where traditional sales tactics no longer cut it.

October 28th at 4 p.m. EST! Don’t miss it. Register here.