• #42 Behind the scenes with the co-founders of the World Alcohol-Free Awards

  • Oct 25 2024
  • Length: 1 hr and 5 mins
  • Podcast

#42 Behind the scenes with the co-founders of the World Alcohol-Free Awards

  • Summary

  • JOIN THE CURIOUS TO CONFIDENT WAITLIST

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    SHOW QUOTES

    “I get emails every week from people saying, oh, ‘I'd love to come and judge, I'd love to learn a bit more about these drinks’. Whilst we’re keen on educating and teaching people. they have to come to us already having some background and some proof that they are making an effort and learning and have experience with these drinks.”

    “Progression of the AF space is really interesting. I think if we'd done this competition even four years ago (if there were enough drinks out there then to do this), I think the drinks that would have scored really well then would now be surpassed by almost everything that's coming out now.”


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    SHOW NOTES

    This episode was a pure delight as I got to hear all about the entire judging process for the World Alcohol-Free Awards – the WAFAs!

    Chris and Chrissie don’t hold anything back, making this one not to be missed!


    WE CHAT ABOUT

    0:35 The WAFAs story

    6:37 Categories!

    9:21 Who can enter the WAFAs?

    13:09 How many entries did you have?

    15:32 New & unique drinks

    22:25 Judging

    30:44 Progression

    34:44 Trophy winners

    42:54 WAFAs 2025 (+best range winner)

    46:00 Going international

    49:34 AF is not a zero-sum game

    54:26 How to enter for 2025

    56:26 The BBQ-Q

    VISIT WAFA - WORLDAFAWARDS.COM / @WORLDAFAWARDS


    WE ALSO TALK ABOUT:

    Free Spirit

    Best beer: Ramon

    Best spirit: Night Orient

    Best halal drink: ASDA

    Best cocktail: Bloody Drinks

    Best alcohol-free range: Jukes

    Best organic: Kombustache

    Best wine: Edenvale

    Join the waiting list for updates on the first-ever course from Low No Drinker to help you become more confident when it comes to the ABCs of low/no-&-light ABV drinks.
    lownodrinkermagazine.com/curious-to-confident-course-waitlist

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    JOIN THE CURIOUS TO CONFIDENT WAITLIST


    ABOUT THE SHOW:
    The Low No Drinker Podcast is hosted by Denise Hamilton-Mace, the founder and editor of Low No Drinker Magazine.

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